Comparison Summary
This comparison report of Inkit vs. Mapp Cloud is based on a specific set of business needs and context. The comparison uses 1912 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Inkit and Mapp Cloud
Inkit, Mapp Cloud, Oracle Responsys, Actito, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Inkit covers Campaign Management, Engagement Management with E-Mail, Channel Marketing with Omnichannel, Direct Marketing, etc.
Mapp Cloud focuses on Engagement Management, Lead Analytics, Forecasting, Channel Marketing, etc.
"Any business that wants and needs to confidently reach their customers should be using Inkit's Verify product to validate shipping addresses. It solves so many unnecessary headaches that all stem from customers providing bad addresses. " - Dan Bjornsen
"We wanted a single technological solution that included all the necessary features for the activation of omnichannel marketing campaigns, without relying on multiple external suppliers. After a careful examination of various vendors, we decided to c...hoose Mapp, a partner that we believe to be reliable and suitable to meet our growth needs. Mapp Cloud allows us to analyze and make the best use of the data in our possession, by activating marketing campaigns that will provide our customers with a hyper-personalized experience. " - Gaetano Gasperini
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Direct Mail Automation Software for Marketing & Retention
Insight-led Customer Experience Platform with Real-time Insights
Age
2017
1998
Financials
PRIVATE
PRIVATE
Business Need
Total Processes
(we found evidences for)
46
49
Total Goals
(we found evidences for)
10
13
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Improve ROI
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Grow market share
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Enter new markets internationally or locally
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Increase sales & revenue
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Improve brand engagement
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Scale best practices
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Build brand awareness
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Improve consistency
- See 7 more
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Enhance customer relationships
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Acquire customers
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Increase sales & revenue
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Increase customer life time value
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Enter new markets internationally or locally
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Improve brand engagement
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Scale best practices
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Improve ROI
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Grow market share
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Increase average basket value
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Improve consistency
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Improve internal communications
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Improve efficiency
- See 10 more
Top Channels
Channels Used
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e-mail
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mobile
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website
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social media
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mobile app
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text SMS
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offline
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omnichannel
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newsletter
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point of sale
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mass media
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television
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trade shows
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promotions
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review sites
- See 12 more
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e-mail
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mobile
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website
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social media
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mobile app
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text SMS
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offline
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omnichannel
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newsletter
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point of sale
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mass media
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television
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trade shows
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promotions
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review sites
- See 12 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
