Comparison Summary
Introducing Inkit and WebEngage
Inkit, WebEngage, Oracle Responsys, Actito, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Inkit covers Campaign Management, Engagement Management with E-Mail, Channel Marketing with Omnichannel, Direct Marketing, etc.
WebEngage focuses on Engagement Management, Training & Onboarding, Campaign Management, Communication Management with E-Mail, etc.
"We expected a moderate redemption rate on our mailer… 18% was unbelievable! " - Mike Black
"Great service, helpful team, and an ever-evolving product. Such is the ease of usability that it takes very little time to make someone new to learn the tool and start implementing journeys and automation. " - Bharat Bhatia
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Direct Mail Automation Software for Marketing & Retention
Marketing Automation tool to craft contextual and personalized campaigns
Age
2017
Financials
PRIVATE
SERIES B
Business Need
Total Processes
(we found evidences for)
46
111
Total Goals
(we found evidences for)
10
19
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Improve ROI
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Grow market share
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Enter new markets internationally or locally
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Increase sales & revenue
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Improve brand engagement
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Scale best practices
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Build brand awareness
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Improve consistency
- See 7 more
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Enhance customer relationships
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Acquire customers
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Increase sales & revenue
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Increase customer life time value
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Improve ROI
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Build brand awareness
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Improve brand engagement
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Improve consistency
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Establish thought leadership
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Grow market share
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Launch new products
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Scale best practices
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Improve digital and social presence
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Enter new markets internationally or locally
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Improve internal communications
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Improve stakeholder relations
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Improve visibility
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Reduce bounce
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Improve efficiency
- See 16 more
Top Channels
Channels Used
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e-mail
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website
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text SMS
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promotions
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mobile
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social media
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user generated content
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blogs
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chat
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Whatsapp
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games
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phone calls
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offline
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omnichannel
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Facebook
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coupons
-
point of sale
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video
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mobile app
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out of home
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brochure
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mass media
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television
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events
-
trade shows
-
channel partners
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on premises
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display advertisement
-
review sites
-
Amazon
-
Netflix
-
print media
-
magazine
- See 30 more
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e-mail
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website
-
text SMS
-
promotions
-
mobile
-
social media
-
user generated content
-
blogs
-
chat
-
Whatsapp
-
games
-
phone calls
-
offline
-
omnichannel
-
Facebook
-
coupons
-
point of sale
-
video
-
mobile app
-
out of home
-
brochure
-
mass media
-
television
-
events
-
trade shows
-
channel partners
-
on premises
-
display advertisement
-
review sites
-
Amazon
-
Netflix
-
print media
-
magazine
- See 30 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
