Comparison Summary
Introducing Iterable and Inkit
Iterable, Inkit, WebEngage, Klaviyo, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Iterable covers Engagement Management, Workflow Management, Communication Management with E-Mail, Campaign Management with E-Mail, etc.
Inkit focuses on Campaign Management, Engagement Management with E-Mail, Channel Marketing with Omnichannel, Direct Marketing, etc.
"Iterable makes it so easy to accomplish my work. I don’t need to swap between tabs or different Uls. Unlike other tools I’ve used, iterable is not another hurdle to jump over. It helps me do my job. " - Jamie Plankenhorn
"We expected a moderate redemption rate on our mailer… 18% was unbelievable! " - Mike Black
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Cross-Channel Marketing Platform to Improve Customer Experiences
Direct Mail Automation Software for Marketing & Retention
Age
2013
2017
Financials
SERIES E
PRIVATE
Business Need
Total Processes
(we found evidences for)
99
46
Total Goals
(we found evidences for)
17
10
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Improve brand engagement
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Increase sales & revenue
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Improve ROI
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Grow market share
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Build brand awareness
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Scale best practices
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Enter new markets internationally or locally
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Increase customer life time value
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Establish thought leadership
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Launch new products
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Improve efficiency
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Improve digital and social presence
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Improve consistency
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Improve internal communications
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Improve stakeholder relations
- See 14 more
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Enhance customer relationships
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Acquire customers
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Improve ROI
-
Grow market share
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Enter new markets internationally or locally
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Increase sales & revenue
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Improve brand engagement
-
Scale best practices
-
Build brand awareness
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Improve consistency
- See 7 more
Top Channels
Channels Used
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e-mail
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offline
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promotions
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omnichannel
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social media
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point of sale
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display advertisement
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user generated content
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blogs
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phone calls
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mobile
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mobile app
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website
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channel partners
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newsletter
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text SMS
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video
- See 14 more
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e-mail
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offline
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promotions
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omnichannel
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social media
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point of sale
-
display advertisement
-
user generated content
-
blogs
-
phone calls
-
mobile
-
mobile app
-
website
-
channel partners
-
newsletter
-
text SMS
-
video
- See 14 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
