Iterable Overview
Iterable, the cross-channel marketing platform, powers unified customer experiences. It enables creation, optimization, and measurement of every customer interaction.
Use Cases
Customers recommend Engagement Management, Workflow Management, Communication Management, as the business use cases that they have been most satisfied with while using Iterable.
Business Priorities
Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Iterable.
Iterable Use-Cases and Business Priorities: Customer Satisfaction Data
Iterable works with different mediums / channels such as E-Mail.
Iterable's features include Personalization, Alerts: Popups & Notifications, Templates, etc. and Iterable support capabilities include Email Support, Chat Support, Phone Support, etc. also Iterable analytics capabilities include Analytics, and Custom Reports.
Reviews
"Iterable makes it so easy to accomplish my work. I don’t need to swap between tabs or different Uls. Unlike other tools I’ve used, iterable is not another hurdle to jump over. It helps me do my job." - Jamie Plankenhorn
Iterable, AgencyAnalytics, Yespo Оmnichannel CDP, Experiture Marketing Platform, omnisend, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Iterable
Top Industries
- Hospital & Health Care
- Marketing and Advertising
- Health, Wellness and Fitness
Popular in
- Mid Market
- Small Business
- Enterprise
Iterable is popular in Hospital & Health Care, Marketing And Advertising, and Health, Wellness And Fitness and is widely used by Mid Market, Small Business, and Enterprise.
Comprehensive Insights on Iterable Use Cases
How does Iterable facilitate Engagement Management?
How efficiently Does Iterable manage your Workflow Management?
How can Iterable optimize your Communication Management Workflow?
How efficiently Does Iterable manage your Campaign Management?
How does Iterable facilitate Channel Marketing?
69+ more Business Use Cases
8 buyers and buying teams have used Cuspera to assess how well Iterable solved their Marketing Automation needs. Cuspera uses 6263 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Iterable makes it so easy to accomplish my work. I don’t need to swap between tabs or different Uls. Unlike other tools I’ve used, iterable is not another hurdle to jump over. It helps me do my job. Testimonial By Jamie Plankenhorn |
|
I would highly recommend Iterable based on the strength of their support team. They have bent over backward to ensure the success of this implementation Testimonial By Anita Taylor |
|
Personalization helps customers see the connection between our products and their goals. It promotes a two-way conversation that enhances the customer experience and allows us to gain more insight into our customers. Testimonial By Anu Verma |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Jamie Plankenhorn Senior Client Success Manager Shaw/Scott |
Iterable makes it so easy to accomplish my work. I don’t need to swap between tabs or different Uls. Unlike other tools I’ve used, iterable is not another hurdle to jump over. It helps me do my job. Testimonial By Jamie Plankenhorn |
|
Anita Taylor Product Manager Stack Overflow |
I would highly recommend Iterable based on the strength of their support team. They have bent over backward to ensure the success of this implementation Testimonial By Anita Taylor |
|
Anu Verma VP of Marketing Care/of |
Personalization helps customers see the connection between our products and their goals. It promotes a two-way conversation that enhances the customer experience and allows us to gain more insight into our customers. Testimonial By Anu Verma |
Case Studies
Case Study Box
Case Study PicnicHealth
Case Study SeatGeek
Case Study SingleCare
Case Study Curology
CASE STUDY Melbourne Football Club
Video
Iterable: The All-in-One Customer Communication Platform
Frequently Asked Questions(FAQ)
for Iterable
What is Iterable?
Iterable is a cross-channel marketing platform, which enables sales and marketing teams to increase create and optimize campaigns and enhance customer engagement.
It is primarily used to create seamless cross-channel customer engagement across e-mail, SMS, push, in-app and social media.
Iterable helps to create growth cross-channel campaigns by effective audience identification, flexible data integration, lifecycle campaign composition, behavior-based personalization and performance optimization.
What is Iterable used for?
What are the top features of Iterable?
Who uses Iterable?
What are Iterable alternatives?
Where is Iterable located?
Peers used Iterable for engagement management and workflow management
Iterable Competitors
Iterable Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (53) |
| Analytics | Read Reviews (277) |
| Custom Reports | Read Reviews (1035) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (53) |
| Analytics | Read Reviews (277) |
| Custom Reports | Read Reviews (1035) |
Iterable Integrations
Iterable integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Iterable
Software Failure Risk Guidance
?for Iterable
Overall Risk Meter
Top Failure Risks for Iterable
Iterable, Inc News
Iterable Appoints Salesforce Executive Sam Allen as New CEO to Accelerate Enterprise Growth and AI Innovation
Iterable has appointed Sam Allen, a former Salesforce executive, as its new CEO, effective August 1, 2025. Allen will focus on expanding Iterable's enterprise business and AI innovation. Founder Andrew Boni will transition to Chief Scientist, concentrating on product and AI advancements, including the AI agent, Iterable Nova. This leadership change aims to accelerate Iterable's growth and innovation in AI-powered customer engagement.
Iterable Honored as 2025 Top Marketing Automation Platform for 3rd Year - MarTech Cube
Iterable received recognition as a top marketing automation platform for 2025 from MarTech Cube, marking the third consecutive year the company has earned this award. This highlights Iterable's continued leadership and innovation in AI-powered cross-channel marketing technology.
Iterable Named a 2025 Top-Rated Marketing Automation Platform by TrustRadius for the Third Consecutive Year - Business Wire
Iterable has been named a 2025 Top Rated Marketing Automation platform by TrustRadius for the third year in a row. This recognition is based on verified customer reviews, with Iterable earning an 8.8 out of 10 rating for its AI-powered cross-channel communication capabilities, flexibility, and support for enterprise marketers.
Iterable Drives 337% Conversion Increase and 4x Order Boost - GlobeNewswire
Iterable, a company, achieved a 337% conversion increase and quadrupled orders.
Iterable, Inc Profile
HQ Location
71 Stevenson St, #300, San Francisco, CA, 94105
Employees
501-1000
Social
Financials
SERIES E
