Iterable Overview
Iterable, the cross-channel marketing platform, powers unified customer experiences. It enables creation, optimization, and measurement of every customer interaction.
Use Cases
Customers recommend Engagement Management, Workflow Management, Communication Management, as the business use cases that they have been most satisfied with while using Iterable.
Business Priorities
Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Iterable.
Iterable Use-Cases and Business Priorities: Customer Satisfaction Data
Iterable works with different mediums / channels such as E-Mail.
Iterable's features include Personalization, Alerts: Popups & Notifications, Templates, etc. and Iterable support capabilities include Email Support, Chat Support, Phone Support, etc. also Iterable analytics capabilities include Analytics, and Custom Reports.
Reviews
"Iterable makes it so easy to accomplish my work. I don’t need to swap between tabs or different Uls. Unlike other tools I’ve used, iterable is not another hurdle to jump over. It helps me do my job." - Jamie Plankenhorn
Peer review evidence (same sources as the product rating summary)
"...If they\u2019re using their mobile devices, and you send an SMS, the chances of engagement are much greater...." Resources about Growth Marketing and User Engagement
"...We were looking to get more intelligent with our nurture campaigns, transitioning off of Mailchimp to a workflow driven product...." Peer review by Executive Sponsor in Insurance
"...These have been extremely helpful in post email blast analytics...." Peer review by Industry Analyst / Tech Writer
Iterable, AgencyAnalytics, Yespo Оmnichannel CDP, Experiture Marketing Platform, omnisend, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Iterable
Top Industries
- Hospital & Health Care
- Marketing and Advertising
- Health, Wellness and Fitness
Popular in
- Mid Market
- Small Business
- Enterprise
Iterable is popular in Hospital & Health Care, Marketing And Advertising, and Health, Wellness And Fitness and is widely used by Mid Market, Small Business, and Enterprise.
Iterable Customer wins, Customer success stories, Case studies
What makes Iterable ideal for Engagement Management?
Why is Iterable the best choice for Workflow Management?
How can Iterable enhance your Communication Management process?
What benefits does Iterable offer for Campaign Management?
How can Iterable optimize your Channel Marketing Workflow?
8 buyers and buying teams have used Cuspera to assess how well Iterable solved their Marketing Automation needs. Cuspera uses 6263 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Iterable makes it so easy to accomplish my work. I don’t need to swap between tabs or different Uls. Unlike other tools I’ve used, iterable is not another hurdle to jump over. It helps me do my job. Testimonial By Jamie Plankenhorn |
|
Personalization helps customers see the connection between our products and their goals. It promotes a two-way conversation that enhances the customer experience and allows us to gain more insight into our customers. Testimonial By Anu Verma |
|
We didn't want an email application with mobile capabilities bolted on or vice versa. We wanted a platform to support the channels we use now as well as the ones we plan to use in the future. That ruled out pretty much every solution except iterable. Testimonial By Ben Clark |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Jamie Plankenhorn Senior Client Success Manager Shaw/Scott |
Iterable makes it so easy to accomplish my work. I don’t need to swap between tabs or different Uls. Unlike other tools I’ve used, iterable is not another hurdle to jump over. It helps me do my job. Testimonial By Jamie Plankenhorn |
|
Anu Verma VP of Marketing Care/of |
Personalization helps customers see the connection between our products and their goals. It promotes a two-way conversation that enhances the customer experience and allows us to gain more insight into our customers. Testimonial By Anu Verma |
|
Ben Clark VP of Customer Retention SeatGeek |
We didn't want an email application with mobile capabilities bolted on or vice versa. We wanted a platform to support the channels we use now as well as the ones we plan to use in the future. That ruled out pretty much every solution except iterable. Testimonial By Ben Clark |
ATG Entertainment - Entertainment - Medium
How Iterable’s Deliverability Services Transformed Engagement for ATG Entertainment
Iterable: The All-in-One Customer Communication Platform
Frequently Asked Questions (FAQ)
What buyers ask before choosing Iterable
What is Iterable?
Iterable is a cross-channel marketing platform, which enables sales and marketing teams to increase create and optimize campaigns and enhance customer engagement.
It is primarily used to create seamless cross-channel customer engagement across e-mail, SMS, push, in-app and social media.
Iterable helps to create growth cross-channel campaigns by effective audience identification, flexible data integration, lifecycle campaign composition, behavior-based personalization and performance optimization.
What is Iterable used for?
What are the top features of Iterable?
Who uses Iterable?
What are Iterable alternatives?
Where is Iterable located?
Peers used Iterable for engagement management and workflow management
Iterable Competitors
Iterable Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (53) |
| Analytics | Read Reviews (277) |
| Custom Reports | Read Reviews (1035) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (53) |
| Analytics | Read Reviews (277) |
| Custom Reports | Read Reviews (1035) |
Iterable Integrations
Iterable integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Iterable
Software Failure Risk Guidance
?for Iterable
Overall Risk Meter
Top Failure Risks for Iterable
Iterable, Inc News
Iterable Names Salesforce Veteran Teri Hatfield Chief Revenue Officer
Iterable has appointed Teri Hatfield, a veteran from Salesforce, as its new Chief Revenue Officer. Hatfield will lead global sales and go-to-market strategies, focusing on expanding Iterable's enterprise business. Her experience in enterprise software sales and data analytics aligns with Iterable's goal of enhancing personalized customer engagement using AI.
AI Customer Engagement Platform Iterable Names Salesforce's Teri Hatfield Chief Revenue Officer
Iterable has appointed Teri Hatfield as Chief Revenue Officer to lead its global revenue and go-to-market strategy. Hatfield, formerly of Salesforce, brings extensive experience in data analytics and AI-driven growth. Her leadership aims to enhance Iterable's enterprise-scale customer engagement platform, focusing on real-time, personalized experiences.
Iterable Recognized as Leader in Snowflake's Modern Marketing Data ...
Iterable was recognized as a leader in Snowflake's Modern Marketing Data Stack report for its capabilities in Activation and Delivery. This recognition highlights Iterable's role in enabling real-time customer engagement and cross-channel activation through integration with Snowflake's AI Data Cloud. The collaboration enhances data-driven marketing by facilitating seamless data flows and personalized customer experiences.
Iterable Named a Leader in Snowflake's The Modern Marketing Data Stack
Iterable has been recognized as a Leader in the "Activation and Delivery" category in Snowflake's The Modern Marketing Data Stack, 5th Edition. This recognition highlights Iterable's integration with Snowflake, enabling seamless data activation and AI-driven customer engagement. The partnership emphasizes a closed-loop data system that enhances marketing velocity and operational efficiency.
Iterable, Inc Profile
HQ Location
71 Stevenson St, #300, San Francisco, CA, 94105
Employees
501-1000
Social
Financials
SERIES E
