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Iterable vs Net-results Marketing Automation: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Iterable vs. Net-results Marketing Automation is based on a specific set of business needs and context. The comparison uses 8055 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Iterable and Net-results Marketing Automation

Iterable, Net-results Marketing Automation, WebEngage, Klaviyo, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Iterable covers Engagement Management, Workflow Management, Communication Management with E-Mail, Campaign Management with E-Mail, etc.

Net-results Marketing Automation focuses on Campaign Management with Website, Engagement Management with E-Mail, Communication Management with E-Mail, Lead Nurturing with Website, etc.

"Through integrations, we can automatically synchronize iterable with our customer database and create messages including instructional materials that are personalized based on an online hair color survey completed by each customer. " - Julia Papanek

"Our marketing organization would be dead in the water without Net-results. Net-results is a complete marketing automation solution. It offers a whole host of robust features, responsive support and is affordable. " - Yvonne S.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Iterable

Focus area

Iterable is better than Net-results Marketing Automation for

Software Failure Risk

  • medium

logo Net-results Marketing Automation

Focus area

Net-results Marketing Automation is better than Iterable for

Software Failure Risk

  • low

About

Cross-Channel Marketing Platform to Improve Customer Experiences

Intuitive Software with Powerful Tools to Create, Connect, and Engage

Age

2013

1996

Financials

SERIES E

PRIVATE

Business Need

Total Processes
(we found evidences for)

99

65

Total Goals
(we found evidences for)

17

12

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence



communication management

sending & publishing communications

tracking & monitoring communications


campaign monitoring



training & onboarding


helpdesk management


segmentation and targeting



loyalty management

identify target customers

customise loyalty program

create engagement based loyalty


content management

content publishing


personalized marketing


customer feedback management

measuring customer satisfaction

measuring net promoter score


competitive intelligence






products & pricelist management


generation of new leads


sales document management

proposal & quote management

contract management


rating and review management


lifetime value management



touchpoint management


lead qualification: technographic

lead qualification: behavioural


contact list management


channel management




community building




sales incentive management




geographic segmentation


promotion management



account management


business development


referral management


influencer marketing


social media management

social media analytics

engaging on social media

scheduling post to social media


international marketing




conversion management



social media marketing



performance management


knowledge management


outbound marketing



membership management




Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Improve brand engagement

  • Increase sales & revenue

  • Improve ROI

  • Grow market share

  • Build brand awareness

  • Scale best practices

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Establish thought leadership

  • Launch new products

  • Improve efficiency

  • Improve digital and social presence

  • Improve consistency

  • Improve internal communications

  • Improve stakeholder relations

  • See 14 more
  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Shorten ramp up time

  • Grow market share

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Improve internal communications

  • Improve stakeholder relations

  • Improve digital and social presence

  • Scale best practices

  • Launch new products

  • See 9 more

Top Channels

Channels Used

  • e-mail

  • website

  • social media

  • mobile

  • phone calls

  • mobile app

  • text SMS

  • Facebook page

  • Facebook

  • user generated content

  • blogs

  • newsletter

  • games

  • See 10 more
  • e-mail

  • website

  • social media

  • mobile

  • phone calls

  • mobile app

  • text SMS

  • Facebook page

  • Facebook

  • user generated content

  • blogs

  • newsletter

  • games

  • See 10 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

low

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low

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Business Setting