Comparison Summary
Introducing Keyhole and Buzzsumo
Keyhole, Buzzsumo, NetBase Quid, Brand24, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Keyhole covers Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, Campaign Management with Social Media, etc.
Buzzsumo focuses on Content Management with Social Media, Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, etc.
"Back in the day (and when I say that, I mean like 2-3 years ago) marketers had to know the algorithms and formulas to calculate these things by hand. Saving time by not doing these things by hand, and knowing that you still have accurate information... is very valuable. " - Freddy Duran
"BuzzSumo is our most favoured tool when it comes to competitor research. It is great that you can compare domains to get a real insight into which social media channels your competitors use the most, how often and when do they post the most content.... This has helped us to shape our marketing strategy! " - Brit Tammeorg
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Keyhole: Hashtag Tracking for Twitter, Instagram and Facebook
BuzzSumo: Find the Most Shared Content and Key Influencers
Age
2013
2014
Financials
SEED
SEED
Business Need
Total Processes
(we found evidences for)
68
102
Total Goals
(we found evidences for)
13
15
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve ROI
-
Improve brand engagement
-
Build brand awareness
-
Improve digital and social presence
-
Acquire customers
-
Increase sales & revenue
-
Enter new markets internationally or locally
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Enhance customer relationships
-
Improve efficiency
-
Scale best practices
-
Launch new products
-
Improve stakeholder relations
-
Establish thought leadership
- See 10 more
-
Acquire customers
-
Improve ROI
-
Grow market share
-
Improve digital and social presence
-
Improve brand engagement
-
Establish thought leadership
-
Build brand awareness
-
Scale best practices
-
Enhance customer relationships
-
Increase sales & revenue
-
Enter new markets internationally or locally
-
Launch new products
-
Improve efficiency
-
Improve consistency
-
Improve internal communications
- See 12 more
Top Channels
Channels Used
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social media
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user generated content
-
blogs
-
Facebook
-
website
-
video
-
Twitter
-
promotions
-
e-mail
-
offline
-
on premises
-
Pinterest
-
phone calls
-
LinkedIn
-
Facebook page
-
games
-
Instagram
-
mobile
-
display advertisement
-
point of sale
-
newsletter
-
mass media
-
chat
-
Slack
-
review sites
-
movies
-
Facebook at work
-
Amazon
-
causes and charity
-
events
-
trade shows
-
omnichannel
-
mobile app
-
print media
-
magazine
-
coupons
-
Yelp
-
Youtube
-
Netflix
- See 36 more
-
social media
-
user generated content
-
blogs
-
Facebook
-
website
-
video
-
Twitter
-
promotions
-
e-mail
-
offline
-
on premises
-
Pinterest
-
phone calls
-
LinkedIn
-
Facebook page
-
games
-
Instagram
-
mobile
-
display advertisement
-
point of sale
-
newsletter
-
mass media
-
chat
-
Slack
-
review sites
-
movies
-
Facebook at work
-
Amazon
-
causes and charity
-
events
-
trade shows
-
omnichannel
-
mobile app
-
print media
-
magazine
-
coupons
-
Yelp
-
Youtube
-
Netflix
- See 36 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
