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Compare Kit ''formerly ConvertKit'' vs Litmus

Comparison Summary

For Kit ''formerly ConvertKit'' vs Litmus comparison, Our AI algorithm looked at 8131 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Kit ''formerly ConvertKit'' and Litmus to solve their respective business needs.

Pros and cons of Kit ''formerly ConvertKit'' and Litmus

Kit ''formerly ConvertKit'' is more suited to businesses that require Communication Management with E-Mail and Engagement Management with E-Mail where as Litmus is focused towards Communication Management with E-Mail and Engagement Management with E-Mail .

Both Kit ''formerly ConvertKit'' and Litmus are Email Marketing software, peers recommend Kit ''formerly ConvertKit'' for referral management where as Litmus is more known for social media analytics and tracking & monitoring communications .

logo Kit ''formerly ConvertKit''

Focus area

Kit ''formerly ConvertKit'' is better than Litmus for

Software Failure Risk

  • medium

logo Litmus

Focus area

Litmus is better than Kit ''formerly ConvertKit'' for

Software Failure Risk

  • medium

About

Email Marketing for Online Creators

Litmus: Email Marketing, Email Design & Email Testing Tools

Financials

PRIVATE

SERIES A

Business Need

Total Processes
(we found evidences for)

99

98

Total Goals
(we found evidences for)

14

19

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up




content publishing

searching for content


campaign management

campaign monitoring

campaign analytics


referral management



social media management

scheduling post to social media

engaging on social media

social media analytics

managing social media account


generation of new leads



helpdesk management


lifetime value management


contact list management



training & onboarding


sales document management

proposal & quote management

contract management



knowledge management


segmentation and targeting


conversion management


personalized marketing







social media marketing



competitive intelligence



products & pricelist management


rating and review management



relationship management



customer feedback management





trade show marketing


account management


loyalty management

identify target customers



lead qualification

lead qualification: technographic


sales review & feedback






customer case management



Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Scale best practices

  • Enhance customer relationships

  • Launch new products

  • Enter new markets internationally or locally

  • Grow market share

  • Build brand awareness

  • Improve ROI

  • Improve brand engagement

  • Improve digital and social presence

  • Establish thought leadership

  • Improve internal communications

  • Increase customer life time value

  • See 11 more
  • Improve ROI

  • Scale best practices

  • Grow market share

  • Acquire customers

  • Improve efficiency

  • Enhance customer relationships

  • Launch new products

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Increase sales & revenue

  • Improve stakeholder relations

  • Improve digital and social presence

  • Improve brand engagement

  • Build brand awareness

  • Establish thought leadership

  • Improve internal communications

  • Improve consistency

  • Improve visibility

  • Increase average basket value

  • See 16 more

Top Channels

Channels Used

  • e-mail

  • social media

  • user generated content

  • blogs

  • newsletter

  • mobile

  • offline

  • promotions

  • website

  • chat

  • Slack

  • trade shows

  • phone calls

  • Instagram

  • events

  • mobile app

  • video

  • Twitter

  • games

  • point of sale

  • on premises

  • causes and charity

  • coupons

  • mass media

  • television

  • support groups

  • Pinterest

  • Facebook

  • display advertisement

  • print media

  • magazine

  • See 28 more
  • e-mail

  • social media

  • user generated content

  • blogs

  • newsletter

  • mobile

  • offline

  • promotions

  • website

  • chat

  • Slack

  • trade shows

  • phone calls

  • Instagram

  • events

  • mobile app

  • video

  • Twitter

  • games

  • point of sale

  • on premises

  • causes and charity

  • coupons

  • mass media

  • television

  • support groups

  • Pinterest

  • Facebook

  • display advertisement

  • print media

  • magazine

  • See 28 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting