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Kit (formerly ConvertKit) vs Twilio SendGrid: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Kit (formerly ConvertKit) vs. Twilio SendGrid is based on a specific set of business needs and context. The comparison uses 5654 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Kit (formerly ConvertKit) and Twilio SendGrid

Kit (formerly ConvertKit), Twilio SendGrid, Aweber, Brevo, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Kit (formerly ConvertKit) covers Communication Management with E-Mail, Engagement Management with E-Mail, Drip Marketing with E-Mail, Workflow Management with E-Mail, etc.

Twilio SendGrid focuses on Communication Management with E-Mail, Campaign Management with E-Mail, Engagement Management with E-Mail, Contact List Management with E-Mail, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Kit (formerly ConvertKit)

Focus area

Kit (formerly ConvertKit) is better than Twilio SendGrid for

Software Failure Risk

  • medium

logo Twilio SendGrid

Focus area

Software Failure Risk

  • low

About

Email Marketing for Online Creators

Twilio SendGrid | Send and deliver transactional and marketing emails ...

Age

2008

Financials

PRIVATE

IPO

Business Need

Total Processes
(we found evidences for)

99

52

Total Goals
(we found evidences for)

14

9

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up



workflow management


content management

content publishing


campaign monitoring

campaign analytics


referral management



social media management

scheduling post to social media

engaging on social media

social media analytics


generation of new leads



helpdesk management


lifetime value management


contact list management

creating contact list



training & onboarding


sales document management

proposal & quote management

contract management



knowledge management


segmentation and targeting


conversion management


personalized marketing







social media marketing



competitive intelligence



products & pricelist management


rating and review management



relationship management



customer feedback management

measuring net promoter score





trade show marketing


reputation management



outbound marketing


Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Scale best practices

  • Enhance customer relationships

  • Launch new products

  • Enter new markets internationally or locally

  • Grow market share

  • Build brand awareness

  • Improve ROI

  • Improve brand engagement

  • Improve digital and social presence

  • Establish thought leadership

  • Improve internal communications

  • Increase customer life time value

  • See 11 more
  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Scale best practices

  • Grow market share

  • Improve internal communications

  • Improve ROI

  • Establish thought leadership

  • Build brand awareness

  • See 6 more

Top Channels

Channels Used

  • e-mail

  • social media

  • website

  • newsletter

  • promotions

  • offline

  • phone calls

  • chat

  • Facebook

  • Instagram

  • point of sale

  • trade shows

  • support groups

  • Twitter

  • on premises

  • omnichannel

  • user generated content

  • blogs

  • mass media

  • video

  • text SMS

  • display advertisement

  • events

  • See 20 more
  • e-mail

  • social media

  • website

  • newsletter

  • promotions

  • offline

  • phone calls

  • chat

  • Facebook

  • Instagram

  • point of sale

  • trade shows

  • support groups

  • Twitter

  • on premises

  • omnichannel

  • user generated content

  • blogs

  • mass media

  • video

  • text SMS

  • display advertisement

  • events

  • See 20 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting