Comparison Summary
Introducing Kochava and Playable
Kochava, Adjust, AppsFlyer, etc., belong to a category of solutions that help Marketing Attribution, whereas Playable, IDOMOO, Spotlightr (formerly vooPlayer), etc., belong to a category of solutions that help Authoring and Publishing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Kochava covers Advertisement with Mobile, Engagement Management with Mobile, Communication Management with Mobile, Contact List Management with E-Mail, etc.
Playable focuses on Engagement Management with Video, Communication Management with Video, Campaign Management with E-Mail, Social Media Management with Video, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Kochava: Mobile Attribution Platform & Mobile App Analytics
Data Driven Video Marketing for Social Media and Email by Playable
Financials
PRIVATE
PRIVATE
Business Need
Total Processes
(we found evidences for)
45
29
Total Goals
(we found evidences for)
15
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Improve ROI
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Grow market share
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Increase customer life time value
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Enter new markets internationally or locally
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Improve stakeholder relations
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Establish thought leadership
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Scale best practices
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Improve efficiency
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Improve digital and social presence
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Build brand awareness
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Improve brand engagement
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Increase sales & revenue
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Improve visibility
- See 12 more
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Improve ROI
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Increase sales & revenue
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Acquire customers
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Improve brand engagement
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Improve digital and social presence
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Enhance customer relationships
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Grow market share
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Launch new products
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Improve efficiency
- See 6 more
Top Channels
Channels Used
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video
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e-mail
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social media
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website
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offline
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Instagram
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movies
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newsletter
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Twitter
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Facebook
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mass media
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television
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omnichannel
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causes and charity
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user generated content
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blogs
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games
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promotions
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on premises
- See 16 more
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video
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e-mail
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social media
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website
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offline
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Instagram
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movies
-
newsletter
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Twitter
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Facebook
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mass media
-
television
-
omnichannel
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causes and charity
-
user generated content
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blogs
-
games
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promotions
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on premises
- See 16 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
