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LeadSquared Marketing Automation vs ExpertSender: 2024 Ultimate Comparison Guide

Failure Risk Guidance Security Report ?

Failure Risk for LeadSquared Marketing Automation low Failure Risk for ExpertSender medium
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Comparison Summary

This comparison report of LeadSquared Marketing Automation vs. ExpertSender is based on a specific set of business needs and context. The comparison uses 6047 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing LeadSquared Marketing Automation and ExpertSender

LeadSquared Marketing Automation, ExpertSender, Ortto, Ontraport Marketing Automation, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

LeadSquared Marketing Automation covers Customer Engagement, Capturing Leads with Website, Inbound Lead Routing, Lead Management, etc.

ExpertSender focuses on Workflow Management with E-Mail, Engagement Management with E-Mail, Segmentation And Targeting with E-Mail, Communication Management with E-Mail, etc.

"The combined efficiency of website tracking and email analytics have enabled us with much better insights into the buying process of the customer. " - Ashwin Manghat

"Since signing up, we haven't looked back. The platform is easy to use but with powerful features and I’ve been really impressed by ExpertSender’s knowledgeable answers. They have always been open in developing their platform to accommodate our speci...fic needs. " - Peter Crawshaw

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo LeadSquared Marketing Automation

Focus area

LeadSquared Marketing Automation is better than ExpertSender for

Software Failure Risk

  • low

logo ExpertSender

Focus area

Software Failure Risk

  • medium

About

Marketing Automation and CRM Software for higher sales productivity

Marketing Automation tool to grow ecommerce stores

Age

2012

Financials

SERIES C

PRIVATE

Business Need

Total Processes
(we found evidences for)

80

34

Total Goals
(we found evidences for)

6

9

Top Processes

Evidences indicate better relative satisfaction

engagement management

Read Reviews (428)

Read Reviews (25)

engaging and following up

Read Reviews (276)

Read Reviews (16)

capturing leads

Read Reviews (198)

Read Reviews (0)

lead routing

Read Reviews (139)

Read Reviews (0)

lead management

Read Reviews (125)

Read Reviews (0)

advertisement

Read Reviews (112)

Read Reviews (5)

campaign management

Read Reviews (111)

Read Reviews (12)

campaign analytics

Read Reviews (18)

Read Reviews (0)

campaign monitoring

Read Reviews (7)

Read Reviews (0)

generation of new leads

Read Reviews (105)

Read Reviews (0)

communication management

Read Reviews (92)

Read Reviews (18)

sending & publishing communications

Read Reviews (66)

Read Reviews (14)

tracking & monitoring communications

Read Reviews (18)

Read Reviews (0)

helpdesk management

Read Reviews (77)

Read Reviews (7)

sales document management

Read Reviews (68)

Read Reviews (1)

proposal & quote management

Read Reviews (61)

Read Reviews (0)

contract management

Read Reviews (2)

Read Reviews (1)

workflow management

Read Reviews (42)

Read Reviews (31)

referral management

Read Reviews (41)

Read Reviews (0)

training & onboarding

Read Reviews (35)

Read Reviews (1)

conversion management

Read Reviews (31)

Read Reviews (0)

lead qualification

Read Reviews (16)

Read Reviews (0)

lead qualification: behavioural

Read Reviews (10)

Read Reviews (0)

sales call management

Read Reviews (14)

Read Reviews (1)

products & pricelist management

Read Reviews (10)

Read Reviews (2)

social media management

Read Reviews (9)

Read Reviews (0)

social media analytics

Read Reviews (10)

Read Reviews (0)

monitoring social media

Read Reviews (3)

Read Reviews (0)

engaging on social media

Read Reviews (3)

Read Reviews (0)

segmentation and targeting

Read Reviews (7)

Read Reviews (21)

calendar management

Read Reviews (7)

Read Reviews (0)

customer case management

Read Reviews (6)

Read Reviews (0)

follower management

Read Reviews (6)

Read Reviews (0)

personalized marketing

Read Reviews (5)

Read Reviews (0)

content management

Read Reviews (4)

Read Reviews (0)

content curation

Read Reviews (3)

Read Reviews (0)

business development

Read Reviews (4)

Read Reviews (1)

relationship management

Read Reviews (4)

Read Reviews (1)

lifetime value management

Read Reviews (4)

Read Reviews (1)

account management

Read Reviews (3)

Read Reviews (0)

contact list management

Read Reviews (3)

Read Reviews (5)

loyalty management

Read Reviews (2)

Read Reviews (7)

competitive intelligence

Read Reviews (2)

Read Reviews (0)

distribution management

Read Reviews (2)

Read Reviews (0)

pipeline management

Read Reviews (2)

Read Reviews (0)

motivation management

Read Reviews (2)

Read Reviews (0)

social media marketing

Read Reviews (2)

Read Reviews (0)

customer feedback management

Read Reviews (1)

Read Reviews (2)

SeealllessActivities

Top Goals

Goals Achieved

  • Improve ROI

  • Improve visibility

  • Acquire customers

  • Improve efficiency

  • Increase customer life time value

  • Increase sales & revenue

  • See 3 more

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Acquire customers

  • Improve consistency

  • Grow market share

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve efficiency

  • See 6 more

Top Channels

Channels Used

  • e-mail

  • offline

  • point of sale

  • website

  • omnichannel

  • display advertisement

  • social media

  • Facebook

  • newsletter

  • mobile

  • promotions

  • coupons

  • See 9 more

  • e-mail

  • offline

  • point of sale

  • website

  • omnichannel

  • display advertisement

  • social media

  • Facebook

  • newsletter

  • mobile

  • promotions

  • coupons

  • See 9 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

low

{{{rsh_C_1}}}

medium

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Integration Risk

low

{{{rsh_C_1}}}

medium

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Migration Risk

low

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medium

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting