Comparison Summary
This comparison report of LeadSquared Marketing Automation vs. OutboundEngine is based on a specific set of business needs and context. The comparison uses 9134 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing LeadSquared Marketing Automation and OutboundEngine
LeadSquared Marketing Automation, OutboundEngine, Ortto, Ontraport Marketing Automation, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
LeadSquared Marketing Automation covers Customer Engagement, Capturing Leads with Website, Inbound Lead Routing, Lead Management, etc.
OutboundEngine focuses on Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with E-Mail, Content Management with Social Media, etc.
"We are using LeadSquared to manage a lead inflow of 300,000/month (and growing) and an ever-expanding field team of 150 users. Keeping track of the leads and their status, and subsequent follow-ups have become much easier. The main features we use a...re the mobile app, email & SMS automation, location tracking, sales automation, and real-time analytics. Our lead to customer ratio has gone up by 400% and team productivity by 100% since implementing LeadSquared. " - Rahul Bantiya
"If you're in front of people on a consistent basis, they will think of you when the need arises. I've had some people reply to thank me for sending the information. The responses are refreshing. I feel like I'm able to offer a personal touch without... having to create the content myself. " - Paul Thummel
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
LeadSquared Marketing Automation
Focus area
LeadSquared Marketing Automation is better than OutboundEngine for
Software Failure Risk
OutboundEngine
Focus area
OutboundEngine is better than LeadSquared Marketing Automation for
Software Failure Risk
About
Marketing Automation and CRM Software for higher sales productivity
Marketing Automation platform to target new customers, build loyalty and close more business
Age
2012
Financials
SERIES C
SERIES C
Business Need
Total Processes
(we found evidences for)
80
77
Total Goals
(we found evidences for)
6
14
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve ROI
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Improve visibility
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Acquire customers
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Improve efficiency
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Increase customer life time value
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Increase sales & revenue
- See 3 more
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Acquire customers
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Enhance customer relationships
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Improve digital and social presence
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Scale best practices
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Build brand awareness
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Improve ROI
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Grow market share
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Improve brand engagement
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Enter new markets internationally or locally
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Launch new products
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Establish thought leadership
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Increase sales & revenue
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Improve consistency
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Improve internal communications
- See 11 more
Top Channels
Channels Used
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social media
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e-mail
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newsletter
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website
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Facebook
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mobile
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phone calls
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Instagram
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offline
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LinkedIn
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mobile app
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user generated content
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blogs
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point of sale
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promotions
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Twitter
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Facebook page
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chat
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print media
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on premises
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review sites
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mass media
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television
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magazine
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newspaper
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events
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trade shows
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coupons
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Yelp
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text SMS
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Facebook at work
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video
- See 29 more
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social media
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e-mail
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newsletter
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website
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Facebook
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mobile
-
phone calls
-
Instagram
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offline
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LinkedIn
-
mobile app
-
user generated content
-
blogs
-
point of sale
-
promotions
-
Twitter
-
Facebook page
-
chat
-
print media
-
on premises
-
review sites
-
mass media
-
television
-
magazine
-
newspaper
-
events
-
trade shows
-
coupons
-
Yelp
-
text SMS
-
Facebook at work
-
video
- See 29 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
