Comparison Summary
This comparison report of LeadSquared Marketing Automation vs. ProCampaign® is based on a specific set of business needs and context. The comparison uses 7431 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing LeadSquared Marketing Automation and ProCampaign®
LeadSquared Marketing Automation, ProCampaign®, Ortto, Ontraport Marketing Automation, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
LeadSquared Marketing Automation covers Customer Engagement, Capturing Leads with Website, Inbound Lead Routing, Lead Management, etc.
ProCampaign® focuses on Campaign Management with E-Mail, Loyalty Management, Engagement Management, Discount Management with Promotions, etc.
"We have drastically reduced the time needed to get things done. Things that earlier took me 20 days now take me just 5-10 hours. It’s easy to engage customers now with communication automation. I exactly know at what stage of the funnel the customer... is in and the problem he is facing, and we can easily measure our own performance. " - Aditya Chintawar
"ProCampaign proves again that a privacy-compliant use of CRM systems is possible " - Sebastian Meissner
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
LeadSquared Marketing Automation
Focus area
LeadSquared Marketing Automation is better than ProCampaign® for
Software Failure Risk
ProCampaign®
Focus area
ProCampaign® is better than LeadSquared Marketing Automation for
Software Failure Risk
About
Marketing Automation and CRM Software for higher sales productivity
A secure Customer Engagement system for individualized marketing campaigns and e-commerce activities
Age
2012
Financials
SERIES C
PRIVATE
Business Need
Total Processes
(we found evidences for)
80
71
Total Goals
(we found evidences for)
6
13
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve ROI
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Improve visibility
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Acquire customers
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Improve efficiency
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Increase customer life time value
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Increase sales & revenue
- See 3 more
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Grow market share
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Launch new products
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Increase customer life time value
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Enter new markets internationally or locally
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Build brand awareness
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Improve digital and social presence
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Improve brand engagement
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Scale best practices
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Improve efficiency
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Improve ROI
- See 10 more
Top Channels
Channels Used
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promotions
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e-mail
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social media
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coupons
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website
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Facebook
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offline
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text SMS
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point of sale
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mobile
-
user generated content
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omnichannel
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blogs
-
trade shows
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Facebook page
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newsletter
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mobile app
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phone calls
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print media
-
events
-
video
-
newspaper
-
Twitter
-
magazine
-
Instagram
- See 22 more
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promotions
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e-mail
-
social media
-
coupons
-
website
-
Facebook
-
offline
-
text SMS
-
point of sale
-
mobile
-
user generated content
-
omnichannel
-
blogs
-
trade shows
-
Facebook page
-
newsletter
-
mobile app
-
phone calls
-
print media
-
events
-
video
-
newspaper
-
Twitter
-
magazine
-
Instagram
- See 22 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
