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LeadSquared Marketing Automation vs ProcessGene BPM Software: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of LeadSquared Marketing Automation vs. ProcessGene BPM Software is based on a specific set of business needs and context. The comparison uses 8654 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing LeadSquared Marketing Automation and ProcessGene BPM Software

LeadSquared Marketing Automation, ProcessGene BPM Software, Ortto, Ontraport Marketing Automation, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

LeadSquared Marketing Automation covers Customer Engagement, Capturing Leads with Website, Inbound Lead Routing, Lead Management, etc.

ProcessGene BPM Software focuses on Workflow Management, Compliance & Governance, Merger And Acquisition, Contact List Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo LeadSquared Marketing Automation

Focus area

LeadSquared Marketing Automation is better than ProcessGene BPM Software for

Software Failure Risk

  • low

logo ProcessGene BPM Software

Focus area

ProcessGene BPM Software is better than LeadSquared Marketing Automation for

Software Failure Risk

  • low

About

Marketing Automation and CRM Software for higher sales productivity

BPM Software | ProcessGene

Age

2012

Financials

SERIES C

PRIVATE

Business Need

Total Processes
(we found evidences for)

80

34

Total Goals
(we found evidences for)

6

7

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up






campaign management

campaign analytics

campaign monitoring


generation of new leads



communication management

sending & publishing communications

tracking & monitoring communications




helpdesk management


sales document management

proposal & quote management

contract management




referral management


training & onboarding



conversion management





lead qualification

lead qualification: behavioural


sales call management




products & pricelist management


social media management

social media analytics

monitoring social media

engaging on social media





segmentation and targeting


calendar management


customer case management


follower management


personalized marketing


content management


business development


relationship management


lifetime value management



account management



contact list management


loyalty management


competitive intelligence


distribution management



pipeline management


motivation management


social media marketing


customer feedback management


performance management


compliance & governance


merger and acquisition



Top Goals

Goals Achieved

  • Improve ROI

  • Improve visibility

  • Acquire customers

  • Improve efficiency

  • Increase customer life time value

  • Increase sales & revenue

  • See 3 more
  • Manage risk

  • Scale best practices

  • Improve stakeholder relations

  • Enter new markets internationally or locally

  • Improve efficiency

  • Improve visibility

  • Improve internal communications

  • See 4 more

Top Channels

Channels Used

  • e-mail

  • e-mail

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

low

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low

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Integration Risk

low

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low

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Migration Risk

low

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low

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Business Setting