Comparison Summary
This comparison report of Listrak vs. itracMarketer Platform is based on a specific set of business needs and context. The comparison uses 2350 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Listrak and itracMarketer Platform
Listrak, itracMarketer Platform, Acoustic Campaign, ReSci, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Listrak covers Engagement Management, Lead Analytics, Campaign Management with E-Mail, Helpdesk Management, etc.
itracMarketer Platform focuses on Engagement Management with E-Mail, Communication Management with Social Media, Social Media Management with Social Media, Campaign Management with E-Mail, etc.
"Even though email is a traditional marketing channel, we try to be unconventional in our approach. Listrak gives us the flexibility and creativity we need – and it's working. Our email channel drives 33% of our eCommerce revenue, returning over $46 ...for every dollar we spend. Listrak is a much needed partner for our email marketing channel. The collaborative partnership, coupled with the kind of service that a client dreams of, is what makes Listrak stand out! Email is a critical revenue generator for Robert Graham and we have our Listrak account team to thank for the remarkable growth we experienced in this channel! " - Naomi Holland
"Easily customizable, intuitive, easy to use, reliable, time saving (auto responders), they are always there to help! " - giraffe&friends
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itracMarketer Platform
Focus area
itracMarketer Platform is better than Listrak for
Software Failure Risk
About
Marketing automation platform that delivers seamless, personalized cross-channel interactions
Email & Marketing Automation CRM Platform to improve and grow business.
Age
1999
Financials
PRIVATE
NA
Business Need
Total Processes
(we found evidences for)
67
52
Total Goals
(we found evidences for)
14
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Increase sales & revenue
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Improve ROI
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Acquire customers
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Enhance customer relationships
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Scale best practices
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Increase customer life time value
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Improve digital and social presence
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Grow market share
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Improve efficiency
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Enter new markets internationally or locally
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Improve brand engagement
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Improve consistency
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Build brand awareness
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Increase average basket value
- See 11 more
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Enter new markets internationally or locally
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Enhance customer relationships
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Improve ROI
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Acquire customers
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Grow market share
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Improve brand engagement
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Scale best practices
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Improve efficiency
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Increase sales & revenue
- See 6 more
Top Channels
Channels Used
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social media
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e-mail
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website
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Twitter
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Facebook
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promotions
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offline
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LinkedIn
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on premises
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point of sale
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phone calls
- See 8 more
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social media
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e-mail
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website
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Twitter
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Facebook
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promotions
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offline
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LinkedIn
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on premises
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point of sale
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phone calls
- See 8 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High