Comparison Summary
Introducing Litmus and Practifi
Litmus, Salesforce Email Studio, Kit (formerly ConvertKit), etc., belong to a category of solutions that help Email Marketing, whereas Practifi belong to a category of solutions that help CRM. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Litmus covers Communication Management with E-Mail, Engagement Management with E-Mail, Workflow Management with E-Mail, Collaboration with E-Mail, etc.
Practifi focuses on Workflow Management, Engagement Management, Communication Management with E-Mail, Collaboration, etc.
"We had some rendering issues before using Litmus. We knew an email looked good on the system we were viewing it on, but we weren't sure what it looked like on other devices or on other platforms unless we manually tested the emails across different ...devices and mail clients. This was particularly challenging when we began to focus on mobile optimization. " - Audra Evans
"Practifi has been exceptional during our onboarding process. Their ability to understand our challenges and come up with solutions has been second to none. We’re excited for this long-term strategic partnership. " - Kyle Wesley
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About
Litmus: Email Marketing, Email Design & Email Testing Tools
Business management platform powering growing financial advice firms
Financials
SERIES A
SERIES B
Business Need
Total Processes
(we found evidences for)
98
33
Total Goals
(we found evidences for)
19
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve ROI
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Scale best practices
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Grow market share
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Acquire customers
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Improve efficiency
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Enhance customer relationships
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Launch new products
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Enter new markets internationally or locally
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Increase customer life time value
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Increase sales & revenue
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Improve stakeholder relations
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Improve digital and social presence
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Improve brand engagement
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Build brand awareness
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Establish thought leadership
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Improve internal communications
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Improve consistency
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Improve visibility
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Increase average basket value
- See 16 more
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Acquire customers
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Enhance customer relationships
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Scale best practices
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Increase sales & revenue
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Enter new markets internationally or locally
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Launch new products
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Improve visibility
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Build brand awareness
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Manage risk
- See 6 more
Top Channels
Channels Used
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e-mail
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offline
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on premises
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mobile
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promotions
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website
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mobile app
- See 4 more
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e-mail
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offline
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on premises
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mobile
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promotions
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website
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mobile app
- See 4 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
