Comparison Summary
This comparison report of Litmus vs. SmartrMail is based on a specific set of business needs and context. The comparison uses 5286 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Litmus and SmartrMail
Litmus, SmartrMail, Salesforce Email Studio, Kit (formerly ConvertKit), etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Litmus covers Communication Management with E-Mail, Engagement Management with E-Mail, Workflow Management with E-Mail, Collaboration with E-Mail, etc.
SmartrMail focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Cross Selling with E-Mail, Campaign Management with E-Mail, etc.
"Litmus Email Previews gives us the confidence we need to make sure every email we send properly represents our brand. " - Audra Evans
"If I can leave one piece of advice, it’s to focus on targeted campaigns as opposed to batch and blast campaigns. When you have access to customer data, and can easily create automated flows based on this data, it will be much more beneficial than ju...st blasting the same message to all of your subscribers. " - I Love Linen
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Litmus: Email Marketing, Email Design & Email Testing Tools
SmartrMail | Send better email in less time. SmartrMail is the easiest way to send emails that delight your customers and get more sales
Financials
SERIES A
PRIVATE
Business Need
Total Processes
(we found evidences for)
98
36
Total Goals
(we found evidences for)
19
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve ROI
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Scale best practices
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Grow market share
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Acquire customers
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Improve efficiency
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Enhance customer relationships
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Launch new products
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Enter new markets internationally or locally
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Increase customer life time value
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Increase sales & revenue
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Improve stakeholder relations
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Improve digital and social presence
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Improve brand engagement
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Build brand awareness
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Establish thought leadership
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Improve internal communications
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Improve consistency
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Improve visibility
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Increase average basket value
- See 16 more
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Increase sales & revenue
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Scale best practices
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Improve ROI
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Enter new markets internationally or locally
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Acquire customers
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Enhance customer relationships
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Grow market share
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Increase customer life time value
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Improve brand engagement
- See 6 more
Top Channels
Channels Used
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e-mail
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offline
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point of sale
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website
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newsletter
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promotions
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social media
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Facebook
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Facebook page
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print media
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magazine
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Instagram
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mobile
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coupons
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mobile app
- See 12 more
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e-mail
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offline
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point of sale
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website
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newsletter
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promotions
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social media
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Facebook
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Facebook page
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print media
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magazine
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Instagram
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mobile
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coupons
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mobile app
- See 12 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High