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Lob Print & Mail vs Actito: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Lob Print & Mail vs. Actito is based on a specific set of business needs and context. The comparison uses 1639 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Lob Print & Mail and Actito

Lob Print & Mail, Actito, Broadridge Distributed Marketing Solution, Total Expert, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Lob Print & Mail covers Engagement Management with Omnichannel, Direct Marketing, Workflow Management, Social Media Management, etc.

Actito focuses on Campaign Management with E-Mail, Engagement Management with E-Mail, Segmentation And Targeting with E-Mail, Loyalty Management, etc.

"It only took 30 minutes for us to explain to our engineers how we wanted this to run, and they didn’t even have a single question. " - Eugene Park

"Actito has allowed us to improve the efficiency and productivity of our teams, as well as increase the commitment of our readers and our ROI. " - Gaelle Mauroit

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Lob Print & Mail

Focus area

Lob Print & Mail is better than Actito for

Software Failure Risk

  • low

logo Actito

Focus area

Software Failure Risk

  • medium

About

Automated Direct Mail Platform to Program and control direct mail just like email

Agile Marketing Automation Platform for customer engagement

Age

2013

Financials

SERIES B

SEED

Business Need

Total Processes
(we found evidences for)

49

36

Total Goals
(we found evidences for)

13

10

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up



workflow management


social media management

social media analytics


sales document management


campaign management


products & pricelist management


training & onboarding


loyalty management

customise loyalty program

identify target customers


generation of new leads



lead qualification

lead qualification: technographic


communication management

sending & publishing communications


segmentation and targeting








personalized marketing


helpdesk management


customer feedback management


content management



conversion management


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Grow market share

  • Improve visibility

  • Increase sales & revenue

  • Launch new products

  • Improve ROI

  • Scale best practices

  • Build brand awareness

  • Improve stakeholder relations

  • Improve digital and social presence

  • Improve internal communications

  • See 10 more
  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Improve internal communications

  • Increase sales & revenue

  • Improve digital and social presence

  • Improve efficiency

  • Enter new markets internationally or locally

  • Scale best practices

  • Increase customer life time value

  • See 7 more

Top Channels

Channels Used

  • e-mail

  • newsletter

  • mobile

  • text SMS

  • website

  • phone calls

  • offline

  • mass media

  • television

  • video

  • omnichannel

  • print media

  • magazine

  • See 10 more
  • e-mail

  • newsletter

  • mobile

  • text SMS

  • website

  • phone calls

  • offline

  • mass media

  • television

  • video

  • omnichannel

  • print media

  • magazine

  • See 10 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting