cuspera logo CUSPERA

Lob Print & Mail vs Mapp Engage: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Lob Print & Mail vs. Mapp Engage is based on a specific set of business needs and context. The comparison uses 1588 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Lob Print & Mail and Mapp Engage

Lob Print & Mail, Mapp Engage, Broadridge Distributed Marketing Solution, Total Expert, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Lob Print & Mail covers Engagement Management with Omnichannel, Direct Marketing, Workflow Management, Social Media Management, etc.

Mapp Engage focuses on Engagement Management with E-Mail, Campaign Management with E-Mail, Lead Analytics, Forecasting, etc.

"Actual bookers ending up at fake places dropped like a stone, and the number of fake properties going live dropped by 96-97%. " - Sagar Achanta

"The decision to go with Data Streams was a no brainer. Modern online business is highly data-driven and needs to be managed in real time. Our vision is to be able to offer our customers a personalized user experience based on analytics and machine l...earning and to reach an ideal level of automated marketing outreach by using data from real-time streams. " - Martin Nguyen

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Lob Print & Mail

Focus area

Lob Print & Mail is better than Mapp Engage for

Software Failure Risk

  • low

logo Mapp Engage

Focus area

Software Failure Risk

  • low

About

Automated Direct Mail Platform to Program and control direct mail just like email

Cross-Channel Marketing for automated multi-step marketing campaigns

Age

2013

1998

Financials

SERIES B

PRIVATE

Business Need

Total Processes
(we found evidences for)

49

32

Total Goals
(we found evidences for)

13

7

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up



workflow management


social media management

social media analytics


sales document management


campaign management


products & pricelist management


training & onboarding


loyalty management

customise loyalty program


generation of new leads



lead qualification

lead qualification: technographic


communication management

sending & publishing communications


segmentation and targeting







channel management



business development


touchpoint management


lifetime value management



contact list management


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Grow market share

  • Improve visibility

  • Increase sales & revenue

  • Launch new products

  • Improve ROI

  • Scale best practices

  • Build brand awareness

  • Improve stakeholder relations

  • Improve digital and social presence

  • Improve internal communications

  • See 10 more
  • Enhance customer relationships

  • Acquire customers

  • Increase customer life time value

  • Scale best practices

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Increase sales & revenue

  • See 4 more

Top Channels

Channels Used

  • e-mail

  • social media

  • mobile

  • website

  • Facebook

  • text SMS

  • omnichannel

  • phone calls

  • offline

  • point of sale

  • mobile app

  • mass media

  • television

  • chat

  • Whatsapp

  • LinkedIn

  • user generated content

  • blogs

  • Instagram

  • video

  • See 17 more
  • e-mail

  • social media

  • mobile

  • website

  • Facebook

  • text SMS

  • omnichannel

  • phone calls

  • offline

  • point of sale

  • mobile app

  • mass media

  • television

  • chat

  • Whatsapp

  • LinkedIn

  • user generated content

  • blogs

  • Instagram

  • video

  • See 17 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Business Setting