Comparison Summary
This comparison report of Lob Print & Mail vs. Mapp Engage is based on a specific set of business needs and context. The comparison uses 1588 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Lob Print & Mail and Mapp Engage
Lob Print & Mail, Mapp Engage, Broadridge Distributed Marketing Solution, Total Expert, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Lob Print & Mail covers Engagement Management with Omnichannel, Direct Marketing, Workflow Management, Social Media Management, etc.
Mapp Engage focuses on Engagement Management with E-Mail, Campaign Management with E-Mail, Lead Analytics, Forecasting, etc.
"With Lob we’re able to save our precious resources for building the pieces that we know will be innovative to our core product. " - Todd Osborne
"Mapp has been a key strategic partner in helping Mindshare form their email marketing strategy. Working side by side to understand their technology meant that we could offer our clients data collection and brand engagement to prospective customers, ...as well as use Mapp Engage to run follow-up nurture campaigns with the opted-in customer base. These programs can then be automated and hyper personalized based on customer preferences and interactions with the brand. This has led to some incredibly successful campaigns and invaluable insights for clients such as Unilever, Kimberly Clark, Royal Caribbean and Volvo. " - Daniel Sichel
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Automated Direct Mail Platform to Program and control direct mail just like email
Cross-Channel Marketing for automated multi-step marketing campaigns
Age
2013
1998
Financials
SERIES B
PRIVATE
Business Need
Total Processes
(we found evidences for)
49
32
Total Goals
(we found evidences for)
13
7
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Enter new markets internationally or locally
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Grow market share
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Improve visibility
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Increase sales & revenue
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Launch new products
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Improve ROI
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Scale best practices
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Build brand awareness
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Improve stakeholder relations
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Improve digital and social presence
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Improve internal communications
- See 10 more
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Enhance customer relationships
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Acquire customers
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Increase customer life time value
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Scale best practices
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Enter new markets internationally or locally
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Improve brand engagement
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Increase sales & revenue
- See 4 more
Top Channels
Channels Used
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e-mail
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social media
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mobile
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website
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Facebook
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text SMS
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omnichannel
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phone calls
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offline
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point of sale
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mobile app
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mass media
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television
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chat
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Whatsapp
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LinkedIn
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user generated content
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blogs
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Instagram
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video
- See 17 more
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e-mail
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social media
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mobile
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website
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Facebook
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text SMS
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omnichannel
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phone calls
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offline
-
point of sale
-
mobile app
-
mass media
-
television
-
chat
-
Whatsapp
-
LinkedIn
-
user generated content
-
blogs
-
Instagram
-
video
- See 17 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
