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Lotame vs Cake Affiliate Marketing Solution: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Lotame vs. Cake Affiliate Marketing Solution is based on a specific set of business needs and context. The comparison uses 2590 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Lotame and Cake Affiliate Marketing Solution

Lotame, Oracle Advertising, Porch Group Media, etc., belong to a category of solutions that help Data Management Platform, whereas Cake Affiliate Marketing Solution, Affise, CJ Affiliate, etc., belong to a category of solutions that help Affiliate Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Lotame covers Communication Management, Advertisement, Engagement Management with Omnichannel, Campaign Management with Omnichannel, etc.

Cake Affiliate Marketing Solution focuses on Advertisement with Website, Campaign Management, Communication Management with Omnichannel, Engagement Management with Phone Calls, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Lotame

Focus area

Lotame is better than Cake Affiliate Marketing Solution for

Software Failure Risk

  • low

logo Cake Affiliate Marketing Solution

Focus area

Software Failure Risk

  • medium

About

Lotame: DMP Provider | Data Management Platform & Solutions

Performance Marketing Software | CAKE

Age

2006

Financials

SERIES D

PRIVATE

Business Need

Total Processes
(we found evidences for)

52

60

Total Goals
(we found evidences for)

13

12

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications



engagement management

engaging and following up


campaign management

campaign analytics

campaign monitoring


training & onboarding


lead qualification

lead qualification: demographic

lead qualification: behavioural



loyalty management

identify target customers


segmentation and targeting


helpdesk management



content management


generation of new leads


international marketing


products & pricelist management


social media management

social media analytics


competitive intelligence


sales document management

contract management



conversion management



workflow management


lifetime value management



referral management



rating and review management


measuring customer satisfaction


customer feedback management

measuring customer satisfaction



performance management


billing and invoice management


contact list management



customer case management


Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve ROI

  • Launch new products

  • Grow market share

  • Improve stakeholder relations

  • Scale best practices

  • Improve brand engagement

  • Build brand awareness

  • Improve visibility

  • See 10 more
  • Increase sales & revenue

  • Grow market share

  • Improve ROI

  • Enter new markets internationally or locally

  • Acquire customers

  • Enhance customer relationships

  • Increase customer life time value

  • Scale best practices

  • Improve digital and social presence

  • Improve efficiency

  • Improve stakeholder relations

  • Build brand awareness

  • See 9 more

Top Channels

Channels Used

  • phone calls

  • e-mail

  • mobile

  • website

  • omnichannel

  • review sites

  • mobile app

  • Amazon

  • offline

  • mobile ads

  • social media

  • point of sale

  • Facebook

  • user generated content

  • blogs

  • video

  • Yelp

  • Tripadvisor

  • on premises

  • promotions

  • display advertisement

  • See 18 more
  • phone calls

  • e-mail

  • mobile

  • website

  • omnichannel

  • review sites

  • mobile app

  • Amazon

  • offline

  • mobile ads

  • social media

  • point of sale

  • Facebook

  • user generated content

  • blogs

  • video

  • Yelp

  • Tripadvisor

  • on premises

  • promotions

  • display advertisement

  • See 18 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

low

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low

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting