Lotame Overview
Lotame's Spherical platform enhances data intelligence and usability for digital marketers. A demo can be booked to see its capabilities in action.
Use Cases
Customers recommend Sending & Publishing Communications, Advertisement, Engagement Management, as the business use cases that they have been most satisfied with while using Lotame.
Business Priorities
Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Lotame.
Lotame Use-Cases and Business Priorities: Customer Satisfaction Data
Lotame works with different mediums / channels such as Omnichannel.
Lotame's features include Personalization, and Dashboard. and Lotame support capabilities include Chat Support, 24/7 Support, Phone Support, etc. also Lotame analytics capabilities include Analytics, and Custom Reports.
Reviews
"...Campaign pixels and tracking are very easy to create and deploy...." Peer review by Employee in Other
Lotame, Oracle Advertising, Porch Group Media, DataStax Enterprise, Couchbase Server, etc., all belong to a category of solutions that help Data Management Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Lotame
Top Industries
- Marketing and Advertising
- Publishing
- Information Services
Popular in
- Mid Market
- Enterprise
- Small Business
Lotame is popular in Marketing And Advertising, Publishing, and Information Services and is widely used by Mid Market, Enterprise, and Small Business.
Comprehensive Insights on Lotame Use Cases
What makes Lotame ideal for Sending & Publishing Communications?
What benefits does Lotame offer for Advertisement?
Why is Lotame the best choice for Engagement Management?
How does Lotame address your Campaign Management Challenges?
What Are the key features of Lotame for Onboarding?
33+ more Business Use Cases
47 buyers and buying teams have used Cuspera to assess how well Lotame solved their Data Management Platform needs. Cuspera uses 822 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Data Management Platform needs.
Case Studies
| COMPANY | INDUSTRY | CASE STUDIES |
|---|---|---|
Automotive
|
Automotive |
CASE STUDY Luxury Automotive Company (unnamed)Read More |
|
Consumer Goods
|
Consumer Goods |
CASE STUDY Banana BoatRead More |
|
Financial Services
|
Financial Services |
CASE STUDY DashHoundRead More |
Video
An Inside Look at Lotame’s End-to-End Data Collaboration Platform: Spherical
Frequently Asked Questions(FAQ)
for Lotame
What is Lotame?
Lotame is a cloud-based data management platform that allows users to collect, organize and activate data from different sources in real-time.
Lotame provides solutions for publishers, marketers and agencies to find new customers to increase engagement, and grow revenue through audience data. It helps agencies in centralizing and managing customer databases and helps marketers to learn more about their customers. With Lotame Data Management Platform, one can segment the audience and identify consumers who are most likely to engage, convert, and improve ROI.
Lotame’s connected data technologies, curated second-and third-party data exchanges, and high-touch customer service makes the trusted choice for clients that want to build a panoramic view of their customers and activate everywhere no cookies required.
What is Lotame used for?
What are the top features of Lotame?
Who uses Lotame?
What are Lotame alternatives?
Where is Lotame located?
Peers used Lotame for sending & publishing communications and advertisement
Lotame Competitors
Lotame Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (4) |
| Analytics | Read Reviews (92) |
| Custom Reports | Read Reviews (113) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (4) |
| Analytics | Read Reviews (92) |
| Custom Reports | Read Reviews (113) |
Lotame Integrations
Lotame integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for Lotame
Overall Risk Meter
Top Failure Risks for Lotame
Lotame Feeds
Publicis to Acquire Lotame, the Worlds Leading Independent End-to-End Data Solution
Publicis Groupe announced an agreement to acquire Lotame, a leading independent data and identity solution provider, enhancing its AI strategy and expanding its global data reach.
Is Data Collaboration Right for Your Business? Explore the Benefits
We don’t need to tell you first-party data is gold. Digital marketers know that by now. But while some brands and publishers have succeeded in gathering valuable email addresses and mobile IDs, many struggle with scaling and enriching their authenticated user data. This challenge often pushes businesses towards the walled gardens of social media and …
Continue reading "Is Data Collaboration Right for Your Business? Explore the Benefits"
The post Is Data Collaboration Right for Your Business? Explore the Benefits appeared first on Lotame.
Oracle Shutdown: A Smooth Transition for Advertisers
In light of the recent news that Oracle is shutting down its advertising business, Lotame is here to help ensure advertisers who use Oracle data products do not experience any disruption to their media planning and campaign delivery. As an 18-year-young independent adtech business with deep data and tech expertise, we are uniquely positioned to …
Continue reading "Oracle Shutdown: A Smooth Transition for Advertisers"
The post Oracle Shutdown: A Smooth Transition for Advertisers appeared first on Lotame.
Lotame Profile
HQ Location
8850 Stanford Blvd Suite 4000 Columbia, MD 21045
Employees
101-250
Social
Financials
SERIES D
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