Overview: Lotame and Put it Forward platform as Data Management Platform Category solutions.
Lotame and Put it Forward are two data management platforms with distinct focuses. Lotame excels in campaign management and customer acquisition, catering predominantly to the marketing and advertising sectors. It offers robust support options, including 24/7 assistance and training. In contrast, Put it Forward is strong in data integration and analytics, enhancing customer relationships and risk management. It provides comprehensive support and is highly adaptable to various operational settings despite unspecified industry segments.
Lotame and Put it Forward platform: Best Use cases based on the customer satisfaction data
Key Capabilities Supported
Lotame supports communication and engagement management, focusing on advertisement and campaign management.
Put it Forward emphasizes social media and proposal management, alongside comprehensive sales document capabilities.
Business Goals
Lotame helps businesses acquire customers and increase sales, aligning with goals of improving efficiency and entering new markets.
Put it Forward focuses on enhancing customer relationships and managing risk, aiming to scale best practices and improve ROI.
Core Features
Core features of Lotame include custom reports and analytics, with strong integration and compliance capabilities.
Put it Forward highlights its extensive use of AI and data integration, delivering powerful analytics and custom reporting.
Vendor Support
Lotame offers 24/7 support with additional chat, phone, and email offerings to meet comprehensive support needs.
Put it Forward provides round-the-clock support, available via multiple channels including phone support.
User Segments and Industries
Lotame is preferred by enterprises in marketing, advertising, and media industries.
Put it Forward usage is undefined in traditional segments, showing flexibility for diverse applications.
Operational Alignment
Lotame fits well into marketing workflows, particularly for enterprises managing complex campaigns.
Put it Forward aligns with diverse operational scales, emphasizing robust data handling and analytics.
Failure Risk Guidance?
Compliance Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Security & Privacy Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Integration Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Migration Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
IT and Other Capabilities
- Low
- Medium
- High