cuspera logo CUSPERA

LoyaltyLion vs Square Loyalty: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of LoyaltyLion vs. Square Loyalty is based on a specific set of business needs and context. The comparison uses 2418 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing LoyaltyLion and Square Loyalty

LoyaltyLion, Square Loyalty, smile.io, Annex Cloud, etc., belong to a category of solutions that help Customer Loyalty Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

LoyaltyLion covers Loyalty Management, Engagement Management with Offline, Lifetime Value Management with Offline, Social Media Management with Social Media, etc.

Square Loyalty focuses on Loyalty Management with Offline, Engagement Management, Sales Document Management with Phone Calls, Campaign Management with E-Mail, etc.

"We chose LoyaltyLion to power our esmi Rewards program because it’s easy to use and the scope of features it provides as a loyalty platform means we can customize the experience to suit our requirements. It also fits seamlessly into our tech ecosyst...em as it offers out-of-the-box integrations for the tools that are already a part of our day-to-day. " - Jaylon Martin

"Square has always worked with us. " - Kristin Vincent

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo LoyaltyLion

Focus area

LoyaltyLion is better than Square Loyalty for

Software Failure Risk

  • low

logo Square Loyalty

Focus area

Software Failure Risk

  • medium

About

Data-driven engagement and online loyalty platform for ecommerce

Loyalty Program Software that turn walk-ins into repeat business

Age

2012

Financials

SERIES A

PRIVATE

Business Need

Total Processes
(we found evidences for)

56

13

Total Goals
(we found evidences for)

15

4

Top Processes

Evidences indicate better relative satisfaction


customise loyalty program

create engagement based loyalty


engagement management

engaging and following up


lifetime value management


social media management

scheduling post to social media

engaging on social media

social media analytics

managing social media account


communication management

sending & publishing communications


customer case management


campaign management


rating and review management



advocacy management


training & onboarding


sales incentive management


discount management


trade show marketing


sales document management

contract management


helpdesk management


generation of new leads



workflow management


contact list management


referral management


content management



personalized marketing


customer feedback management



segmentation and targeting


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Improve consistency

  • Improve brand engagement

  • Increase customer life time value

  • Increase sales & revenue

  • Build brand awareness

  • Improve ROI

  • Scale best practices

  • Grow market share

  • Improve digital and social presence

  • Increase average basket value

  • Launch new products

  • Enter new markets internationally or locally

  • Improve internal communications

  • See 12 more
  • Enhance customer relationships

  • Acquire customers

  • Improve brand engagement

  • Improve consistency

  • See 1 more

Top Channels

Channels Used

  • offline

  • point of sale

  • text SMS

  • promotions

  • e-mail

  • website

  • phone calls

  • See 4 more
  • offline

  • point of sale

  • text SMS

  • promotions

  • e-mail

  • website

  • phone calls

  • See 4 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

{{{rsh_C_1}}}

No Data

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

No Data

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Migration Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Business Setting