Comparison Summary
This comparison report of Mailchimp vs. Rakuten Advertising is based on a specific set of business needs and context. The comparison uses 95000 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Mailchimp and Rakuten Advertising
Mailchimp, Constant Contact, Campaign Monitor, etc., belong to a category of solutions that help Email Marketing, whereas Rakuten Advertising belong to a category of solutions that help Marketing Data Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Mailchimp covers Communication Management with E-Mail, Campaign Management with E-Mail, Engagement Management with E-Mail, Advertisement with Social Media, etc.
Rakuten Advertising focuses on Advertisement, Engagement Management, Communication Management with Mobile, Campaign Management, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Become the brand you want to be with smarter marketing built for big things.
Rakuten Advertising | Combines Rakuten's media properties; affiliate, display and search marketing
Age
2001
Financials
SEED
PRIVATE
Business Need
Total Processes
(we found evidences for)
143
19
Total Goals
(we found evidences for)
22
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Enter new markets internationally or locally
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Improve ROI
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Build brand awareness
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Improve internal communications
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Grow market share
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Launch new products
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Improve digital and social presence
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Scale best practices
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Improve brand engagement
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Improve efficiency
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Establish thought leadership
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Increase customer life time value
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Improve stakeholder relations
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Improve visibility
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Improve consistency
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Increase average basket value
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Reduce bounce
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Shorten ramp up time
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Improve navigation
- See 19 more
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Acquire customers
-
Improve brand engagement
-
Enhance customer relationships
-
Improve stakeholder relations
-
Enter new markets internationally or locally
-
Grow market share
-
Build brand awareness
-
Increase sales & revenue
-
Improve visibility
- See 6 more
Top Channels
Channels Used
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mobile
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mobile app
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promotions
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user generated content
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blogs
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video
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review sites
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Yelp
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offline
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on premises
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point of sale
- See 8 more
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mobile
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mobile app
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promotions
-
user generated content
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blogs
-
video
-
review sites
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Yelp
-
offline
-
on premises
-
point of sale
- See 8 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
