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Makesbridge vs Oracle Eloqua: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Makesbridge vs. Oracle Eloqua is based on a specific set of business needs and context. The comparison uses 7741 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Makesbridge and Oracle Eloqua

Makesbridge, Oracle Eloqua, Jumplead, eTrigue DemandCenter, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Makesbridge covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Drip Marketing with E-Mail, etc.

Oracle Eloqua focuses on Campaign Management with E-Mail, Engagement Management with E-Mail, Communication Management with E-Mail, Lead Nurturing with E-Mail, etc.

"Makesbridge has taken our email marketing system to a whole new level. Junaid and the MB team worked with us every step of the way and as a result, we have generated so many great leads! The system is user friendly and has proven to be a huge succes...s! Best decision we ever made! " - Liz Lamoreaux

"Oracle Marketing delivers data-driven and unique digital experiences for key audiences, and allows us to personalize, scale, and optimize campaigns. " - Claire Crowley

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Makesbridge

Focus area

Software Failure Risk

  • low

logo Oracle Eloqua

Focus area

Oracle Eloqua is better than Makesbridge for

Software Failure Risk

  • medium

About

Marketing Automation & Lead Nurturing Platform to increase sales and marketing results

Oracle | Integrated Cloud Applications and Platform Services

Age

2001

1977

Financials

PRIVATE

IPO

Business Need

Total Processes
(we found evidences for)

44

113

Total Goals
(we found evidences for)

6

18

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up


campaign monitoring



workflow management



generation of new leads





training & onboarding



segmentation and targeting


conversion management



contact list management


rating and review management


helpdesk management



sales document management

proposal & quote management



social media management

social media analytics

monitoring social media

engaging on social media

scheduling post to social media


loyalty management

customise loyalty program


lead qualification


account management


relationship management



personalized marketing


knowledge management





content publishing


searching for content



content management

content publishing

searching for content




trade show marketing




products & pricelist management


international marketing


database marketing


lifetime value management


competitive intelligence



influencer marketing


social media marketing


revenue cycle management


community marketing


subscription management


performance management




opportunity management


outbound marketing







channel management


distribution management


community building


touchpoint management


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Improve ROI

  • Scale best practices

  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • See 3 more
  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Scale best practices

  • Improve ROI

  • Grow market share

  • Enter new markets internationally or locally

  • Improve internal communications

  • Establish thought leadership

  • Launch new products

  • Improve brand engagement

  • Build brand awareness

  • Improve stakeholder relations

  • Manage risk

  • Shorten ramp up time

  • Improve digital and social presence

  • Improve efficiency

  • Improve visibility

  • See 15 more

Top Channels

Channels Used

  • e-mail

  • website

  • social media

  • offline

  • promotions

  • trade shows

  • phone calls

  • mobile

  • video

  • text SMS

  • point of sale

  • games

  • newsletter

  • omnichannel

  • user generated content

  • print media

  • blogs

  • on premises

  • newspaper

  • mass media

  • television

  • causes and charity

  • review sites

  • Amazon

  • display advertisement

  • chat

  • Facebook

  • channel partners

  • mobile app

  • See 26 more
  • e-mail

  • website

  • social media

  • offline

  • promotions

  • trade shows

  • phone calls

  • mobile

  • video

  • text SMS

  • point of sale

  • games

  • newsletter

  • omnichannel

  • user generated content

  • print media

  • blogs

  • on premises

  • newspaper

  • mass media

  • television

  • causes and charity

  • review sites

  • Amazon

  • display advertisement

  • chat

  • Facebook

  • channel partners

  • mobile app

  • See 26 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting