Oracle Eloqua Overview

Oracle Eloqua enables B2B marketers to create optimized, personalized campaigns across channels with intelligent campaign management and data handling. It offers features like cross-channel orchestration, targeting and segmentation, lead scoring, and marketing impact measurement.

Use Cases

Customers recommend Campaign Management, Engagement Management, Communication Management, as the business use cases that they have been most satisfied with while using Oracle Eloqua.

Other use cases:

  • Lead Nurturing
  • Generation Of New Leads
  • Social Media Management
  • Lead Management
  • Workflow Management
  • Contact List Management
  • Account Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Oracle Eloqua.

Other priorities:

  • Enhance Customer Relationships
  • Scale Best Practices
  • Improve ROI
  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Improve Internal Communications
  • Establish Thought Leadership
  • Launch New Products
  • Improve Brand Engagement
  • Build Brand Awareness
  • Improve Stakeholder Relations
  • Manage Risk
  • Shorten Ramp Up Time
  • Improve Digital And Social Presence
  • Improve Efficiency
  • Improve Visibility
See all business priorities See less business priorities

Oracle Eloqua Use-Cases and Business Priorities: Customer Satisfaction Data

Oracle Eloqua works with different mediums / channels such as E-Mail. and Website.

Oracle Eloqua's features include Landing Page, Personalization, Templates, etc. and Oracle Eloqua support capabilities include Email Support, Chat Support, Phone Support, etc. also Oracle Eloqua analytics capabilities include Analytics, and Custom Reports.

Reviews

"Oracle Eloqua’s advantage lies in its ability to process the volume of emails we require as well as the different amounts and types of communications that we send, which can all be personalized and customized. I don't know where we would be without ...that type of capacity and capability." - Derek Weber

Oracle Eloqua, AgencyAnalytics, Yespo Оmnichannel CDP, Lead Liaison, omnisend, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Oracle Eloqua

Top Industries

  • Computer Software
  • Financial Services
  • Information Technology and Services

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

Oracle Eloqua is popular in Computer Software, Financial Services, and Information Technology And Services and is widely used by Enterprise, Mid Market, and Large Enterprise.

Comprehensive Insights on Oracle Eloqua Use Cases

What makes Oracle Eloqua ideal for Campaign Management?

How can Oracle Eloqua optimize your Engagement Management Workflow?

Why is Oracle Eloqua the best choice for Communication Management?

What makes Oracle Eloqua ideal for Lead Nurturing?

How efficiently Does Oracle Eloqua manage your Generation Of New Leads?

11 buyers and buying teams have used Cuspera to assess how well Oracle Eloqua solved their Marketing Automation needs. Cuspera uses 6987 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Oracle Eloqua testimonial

Derek Weber

Director of Marketing Operations

First Tech Federal Credit Union

Oracle Eloqua’s advantage lies in its ability to process the volume of emails we require as well as the different amounts and types of communications that we send, which can all be personalized and customized. I don't know where we would be without that type of capacity and capability. Testimonial By Derek Weber
Oracle Eloqua testimonial

Elida VanSledright

Senior Marketing Campaigns Associate

Prophet

Oracle DataFox has enabled us to become more data-driven, allowing us to refine our marketing approach and reach our target audiences more effectively. Testimonial By Elida VanSledright
Oracle Eloqua testimonial

Chad Ming

Digital Marketing Manager

Kubota

Oracle Eloqua has helped us build up our customer data, know who we’re marketing to, and utilize that data as much as possible to provide value for our company and for our customers. It has really set us up for the future. Testimonial By Chad Ming
CUSTOMERS TESTIMONIALS
Oracle Eloqua testimonial

Derek Weber

Director of Marketing Operations

First Tech Federal Credit Union

Oracle Eloqua’s advantage lies in its ability to process the volume of emails we require as well as the different amounts and types of communications that we send, which can all be personalized and customized. I don't know where we would be without that type of capacity and capability. Testimonial By Derek Weber
Oracle Eloqua testimonial

Elida VanSledright

Senior Marketing Campaigns Associate

Prophet

Oracle DataFox has enabled us to become more data-driven, allowing us to refine our marketing approach and reach our target audiences more effectively. Testimonial By Elida VanSledright
Oracle Eloqua testimonial

Chad Ming

Digital Marketing Manager

Kubota

Oracle Eloqua has helped us build up our customer data, know who we’re marketing to, and utilize that data as much as possible to provide value for our company and for our customers. It has really set us up for the future. Testimonial By Chad Ming

Case Studies

Education

Case Study Victoria University

How Victoria University engages Oracle Eloqua to market Open Day

Management Consulting

Case Study Prophet

How Prophet improves targeting capabilities by 20% with Oracle

Real Estate

Case Study Mountain View

How Mountain View increases direct sales by 5% using Oracle Eloqua

Manufacturing

Case Study Kubota

How Kubota unlocks deeper insights into customer relationships with Oracle Eloqua

Financial Services

Case Study Advisor Group

How Advisor Group pilots pandemic networking and major merger with Oracle Eloqua

Events Services

Case Study Sinoexpo Informa Markets

How Sinoexpo improves efficiency by 30% and boosts employee satisfaction with Oracle

Video

Oracle Eloqua - Form Spam Protection

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Frequently Asked Questions(FAQ)

for Oracle Eloqua

What is Oracle Eloqua?

Oracle Eloqua is an intelligent Campaign Orchestration software for B2B marketers enabling creation of optimized, personalized campaigns across online and offline channels.

Oracle Eloqua provides marketers with intelligent campaign management, workable data management, accurate lead generation, and insightful sales enablement tools to engage buyers when they want to be engaged on their preferred channel.

Oracle Eloqua features Cross-channel Campaign Orchestration to create dynamic, cross-channel campaigns that intrigue buyers and intelligently adapt the experience. Oracle Eloqua's Targeting and Segmentation feature can unite online and offline behavioral and firmographic data from multiple channels or sources to inform, build, filter and segment audiences. Lead Management and Scoring, Sales and Marketing alignment and Marketing measurement providing reporting on marketing impact are the other Eloqua features.

What is Oracle Eloqua used for?

Oracle Eloqua is a Marketing Automation Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Campaign Management, Engagement Management and Communication Management .

What are the top features of Oracle Eloqua?

Landing page, Personalization and Templates are some of the top features of Oracle Eloqua.

Who uses Oracle Eloqua?

Oracle Eloqua is used by Computer Software, Financial Services and Information Technology And Services among other industries.

What are Oracle Eloqua alternatives?

AgencyAnalytics, Yespo Оmnichannel CDP, Lead Liaison and Omnisend are popular alternatives for Oracle Eloqua.

Where is Oracle Eloqua located?

Oracle Eloqua is headquartered at 500 Oracle Parkway Redwood Shores, CA 94065.
lightning

Peers used Oracle Eloqua for campaign management and engagement management

Oracle Eloqua Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.11/5

Read Reviews (8)
Analytics

3.88/5

Read Reviews (362)
Custom Reports

3.25/5

Read Reviews (991)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.11/5

Read Reviews (8)
Analytics

3.88/5

Read Reviews (362)
Custom Reports

3.25/5

Read Reviews (991)

Oracle Eloqua Integrations

Oracle Eloqua integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export
Data Import

Software Failure Risk Guidance

?

for Oracle Eloqua

Overall Risk Meter

Low Medium High

Top Failure Risks for Oracle Eloqua

Oracle Corporation News

Partnership

Oracle to Offer Googles Gemini Models to Customers, Accelerating Enterprises Agentic AI Journeys

Oracle and Google Cloud have expanded their partnership to integrate Google's Gemini AI models into Oracle Cloud Infrastructure (OCI) Generative AI service. This collaboration allows Oracle customers to utilize advanced AI capabilities for various enterprise applications, including finance, HR, and marketing, enhancing workflow automation and AI agent deployment.

Product

Oracle Deploys OpenAI GPT-5 Across Database and Cloud Applications Portfolio

Oracle has integrated OpenAI's GPT-5 across its database and cloud applications, including Oracle Fusion Cloud Applications and Oracle NetSuite. This deployment allows customers to leverage advanced AI capabilities for enhanced coding, reasoning, and business insights. The integration aims to improve productivity and decision-making through sophisticated AI-driven processes.

Awards

Celent Recognizes Oracle for Excellence in Digital Banking Platforms

Oracle Financial Services has been recognized by Celent as a leader in digital banking platforms, earning the Luminary designation in corporate digital banking and multiple XCelent Awards for retail and SMB banking. This recognition highlights Oracle's innovation in scalable, secure digital banking solutions across various regions, reinforcing its leadership in the financial services industry.

Partnership

Lighthouse Now Available on Oracle Cloud Marketplace

Lighthouse's platform suite is now available on Oracle Cloud Marketplace, integrating with Oracle's OPERA Cloud via the Oracle Hospitality Integration Platform (OHIP). This integration allows hoteliers to access real-time data and insights, enhancing revenue management. The deployment on Oracle Cloud Infrastructure (OCI) offers streamlined data flow and operational efficiency for hotels globally.

Oracle Corporation Profile

Company Name

Oracle Corporation

Year Founded

1977

HQ Location

500 Oracle Parkway Redwood Shores, CA 94065

Employees

10001+

Social

Financials

IPO