cuspera logo CUSPERA

Makesbridge vs SAP Emarsys Customer Engagement: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Makesbridge vs. SAP Emarsys Customer Engagement is based on a specific set of business needs and context. The comparison uses 2294 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Makesbridge and SAP Emarsys Customer Engagement

Makesbridge, SAP Emarsys Customer Engagement, Jumplead, eTrigue DemandCenter, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Makesbridge covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Drip Marketing with E-Mail, etc.

SAP Emarsys Customer Engagement focuses on Engagement Management with Omnichannel, Loyalty Management, Communication Management with E-Mail, Digital Marketing with Omnichannel, etc.

"Makesbridge has helped us immensely with automating our Email campaigns, and nurture drips.Whenever we've needed help with an existing campaign,or to build a new one, they have always been on hand waiting to assist usin any way they can. " - Spencer Foreman

"In the end, we compared three other vendors to Emarsys and for me, Emarsys was very personalized compared to the others, which had a much more generic approach to loyalty. " - Florian Menge

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Makesbridge

Focus area

Software Failure Risk

  • low

logo SAP Emarsys Customer Engagement

Focus area

SAP Emarsys Customer Engagement is better than Makesbridge for

Software Failure Risk

  • low

About

Marketing Automation & Lead Nurturing Platform to increase sales and marketing results

Personalized omnichannel experiences that the customers deserve

Age

2001

2000

Financials

PRIVATE

SERIES B

Business Need

Total Processes
(we found evidences for)

44

66

Total Goals
(we found evidences for)

6

14

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up


campaign management

campaign monitoring



workflow management



generation of new leads





training & onboarding



segmentation and targeting


conversion management



contact list management


rating and review management


helpdesk management



customer feedback management


sales document management

proposal & quote management


social media management

social media analytics

engaging on social media


loyalty management

customise loyalty program


personalized marketing



lifetime value management


content management


social media marketing



influencer marketing



international marketing


channel management


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Improve ROI

  • Scale best practices

  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • See 3 more
  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Increase customer life time value

  • Scale best practices

  • Improve ROI

  • Increase average basket value

  • Improve digital and social presence

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Improve consistency

  • Build brand awareness

  • Grow market share

  • Improve internal communications

  • See 11 more

Top Channels

Channels Used

  • omnichannel

  • e-mail

  • mobile

  • social media

  • text SMS

  • website

  • offline

  • newsletter

  • point of sale

  • Facebook

  • promotions

  • video

  • phone calls

  • mobile app

  • games

  • channel partners

  • LinkedIn

  • mass media

  • television

  • events

  • trade shows

  • display advertisement

  • user generated content

  • blogs

  • Instagram

  • review sites

  • Amazon

  • Doubleclick

  • See 25 more
  • omnichannel

  • e-mail

  • mobile

  • social media

  • text SMS

  • website

  • offline

  • newsletter

  • point of sale

  • Facebook

  • promotions

  • video

  • phone calls

  • mobile app

  • games

  • channel partners

  • LinkedIn

  • mass media

  • television

  • events

  • trade shows

  • display advertisement

  • user generated content

  • blogs

  • Instagram

  • review sites

  • Amazon

  • Doubleclick

  • See 25 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Business Setting