SAP Emarsys Customer Engagement Overview
SAP Emarsys addresses the challenge of personalized marketing by facilitating genuine one-to-one interactions between marketers and consumers. This omnichannel customer engagement platform empowers marketers to create tailored experiences across multiple channels, enhancing customer loyalty and lifetime value. By leveraging its award-winning technology, businesses can accelerate outcomes through personalized engagement strategies. Emarsys stands out with its ability to seamlessly integrate marketing efforts, ensuring consistent and meaningful consumer interactions.
Use Cases
Customers recommend Engagement Management, Loyalty Management, Communication Management, as the business use cases that they have been most satisfied with while using SAP Emarsys Customer Engagement.
Business Priorities
Enhance Customer Relationships and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using SAP Emarsys Customer Engagement.
SAP Emarsys Customer Engagement Use-Cases and Business Priorities: Customer Satisfaction Data
SAP Emarsys Customer Engagement works with different mediums / channels such as Omnichannel. and E-Mail.
SAP Emarsys Customer Engagement's features include Personalization, Templates, Alerts: Popups & Notifications, etc. and SAP Emarsys Customer Engagement support capabilities include Email Support, AI Powered, Phone Support, etc. also SAP Emarsys Customer Engagement analytics capabilities include Analytics, and Custom Reports.
Reviews
"Friendship marketing is the concept we’ve been working on for quite a while now — it’s customer-first and having a more conversational approach with customers. The way I always think about it is like this: you can understand their transactions, web ...interactions, call center [touch points], and in-store… but what about what the customer’s saying? How do you bring that back into your database and leverage that data to then close the loop?" - Scott Jonsmyth-Clarke
SAP Emarsys Customer Engagement, Yespo Оmnichannel CDP, ExpertSender, Experiture Marketing Platform, omnisend, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Sap-emarsys-customer-engagement enables personalized marketer-consumer interactions. Emarsys provides marketing software for true one-to-one engagement.
Popular Business Setting
for SAP Emarsys Customer Engagement
Top Industries
- Apparel & Fashion
- Restaurants
- Retail
Popular in
- Enterprise
- Mid Market
- Small Business
SAP Emarsys Customer Engagement is popular in Apparel & Fashion, Restaurants, and Retail and is widely used by Enterprise, Mid Market, and Small Business.
Comprehensive Insights on SAP Emarsys Customer Engagement Use Cases
How does SAP Emarsys Customer Engagement address your Engagement Management Challenges?
How efficiently Does SAP Emarsys Customer Engagement manage your Loyalty Management?
How can SAP Emarsys Customer Engagement optimize your Communication Management Workflow?
How can SAP Emarsys Customer Engagement optimize your Digital Marketing Workflow?
How does SAP Emarsys Customer Engagement facilitate Campaign Management?
11 buyers and buying teams have used Cuspera to assess how well SAP Emarsys Customer Engagement solved their Marketing Automation needs. Cuspera uses 1540 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Friendship marketing is the concept we’ve been working on for quite a while now — it’s customer-first and having a more conversational approach with customers. The way I always think about it is like this: you can understand their transactions, web interactions, call center [touch points], and in-s...tore… but what about what the customer’s saying? How do you bring that back into your database and leverage that data to then close the loop? |
|
We talked about Emarsys‘ willingness to help train and be there to answer questions, but it‘s also just a vibe. We wanted to make sure that we found an ESP partner that truly was supportive and looking to help us create the best email experience for our brands and consumers in a very non-salesman-l...ike way. |
|
With Emarsys, we have been able to address business challenges within our organization by gaining deeper insights on our customers. We are excited to take this journey together and be part of this solution, which will help mobile businesses win in this highly competitive sector. As a result of thes...e insights and new capabilities, we now serve our community through a mobile-first approach by delivering millions of personalized messages every day — all within a single platform. |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Scott Jonsmyth-Clarke Group CRM & Digital Communications Manager Sally Europe |
Friendship marketing is the concept we’ve been working on for quite a while now — it’s customer-first and having a more conversational approach with customers. The way I always think about it is like this: you can understand their transactions, web interactions, call center [touch points], and in-s...tore… but what about what the customer’s saying? How do you bring that back into your database and leverage that data to then close the loop? |
|
Paige Farrow Senior Director of Marketing Char-Broil |
We talked about Emarsys‘ willingness to help train and be there to answer questions, but it‘s also just a vibe. We wanted to make sure that we found an ESP partner that truly was supportive and looking to help us create the best email experience for our brands and consumers in a very non-salesman-l...ike way. |
|
Edit Dudas Head of CRM Adidas Runtastic |
With Emarsys, we have been able to address business challenges within our organization by gaining deeper insights on our customers. We are excited to take this journey together and be part of this solution, which will help mobile businesses win in this highly competitive sector. As a result of thes...e insights and new capabilities, we now serve our community through a mobile-first approach by delivering millions of personalized messages every day — all within a single platform. |
Case Studies
CASE STUDY Nike Hong Kong
CASE STUDY Versuni Netherlands B.V.
CASE STUDY Ferrara
CASE STUDY ALDO Group Inc.
CASE STUDY Sharks Sports & Entertainment (SSE)
CASE STUDY Sharks Sports & Entertainment (San Jose Sharks)
Video
SAP Emarsys Customer Engagement Services
Frequently Asked Questions(FAQ)
for SAP Emarsys Customer Engagement
What is SAP Emarsys Customer Engagement?
SAP Emarsys Customer Engagement is an omnichannel customer engagement platform that accelerated business outcomes through industry-specific analytics and use cases built into the platform. It helps to increase sales and revenue and increase customer lifetime value.
It delivers the predictable, profitable outcomes that any business demands and the highly personalized omnichannel experiences that the customers deserve.
Emarsys capabilities are powered by an Integrated customer data platform that eliminates silos and unifies customer data through an open architecture and API to drive more intelligent omnichannel engagement. It delivers true 1:1 customer personalization across all channels and devices to increase omnichannel engagement, retention and loyalty. It enables fully personalized communication with customers across all channels, with optimized content for email, social, mobile, web, and direct mail. Integrates AI and predictive analytics with marketing execution to scale 1:1 personalization and continuously optimize business results.
What is SAP Emarsys Customer Engagement used for?
What are the top features of SAP Emarsys Customer Engagement?
Who uses SAP Emarsys Customer Engagement?
What are SAP Emarsys Customer Engagement alternatives?
Where is SAP Emarsys Customer Engagement located?
Peers used SAP Emarsys Customer Engagement for engagement management and loyalty management
SAP Emarsys Customer Engagement Competitors
SAP Emarsys Customer Engagement Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (55) |
| Analytics | Read Reviews (96) |
| Custom Reports | Read Reviews (157) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (55) |
| Analytics | Read Reviews (96) |
| Custom Reports | Read Reviews (157) |
SAP Emarsys Customer Engagement Integrations
SAP Emarsys Customer Engagement integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for SAP Emarsys Customer Engagement
Overall Risk Meter
Top Failure Risks for SAP Emarsys Customer Engagement
Emarsys North America, Inc. News
Gibson doubles email engagement and grows email revenue by 120% by rocking personalisation | SAP Emarsys
Gibson achieved a 120% increase in email revenue and doubled email engagement by adopting the SAP Emarsys Customer Engagement platform. This shift towards personalized customer experiences has significantly boosted Gibson's direct-to-consumer retail efforts. The integration of email, mobile, apps, and in-store channels has enhanced customer interactions, contributing to Gibson's success in building lasting customer loyalty.
Gibson doubles email engagement and grows email revenue by 120 % by rocking personalisation
Gibson achieved a 120% increase in email revenue and doubled email engagement by utilizing the SAP Emarsys Customer Engagement platform for enhanced personalization. This shift supports Gibson's direct-to-consumer strategy, integrating email, mobile, and app channels to create personalized customer interactions. The brand's focus on digital engagement, including experiential retail sites and a new loyalty program, underscores its commitment to nurturing customer relationships.
SAP Emarsys Q2 2025 Product Release
SAP Emarsys has launched new AI-driven tools as part of its latest platform update. These enhancements include advanced personalization, predictive analytics, and automation features designed to improve omnichannel customer engagement. The update aims to help brands deliver targeted marketing campaigns, increase customer retention, and drive revenue growth in competitive digital commerce environments.
SAP Emarsys Powers Engagement For Customer Experience At Sapphire 2025
SAP Emarsys Powers Engagement For Customer Experience At Sapphire 2025
Emarsys North America, Inc. Profile
HQ Location
10 W Market St., Suite 1350 Indianapolis, IN 46204 United States
Employees
501-1000
Social
Financials
SERIES B
