Comparison Summary
This comparison report of Mapp Cloud vs. ProCampaign® is based on a specific set of business needs and context. The comparison uses 3049 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Mapp Cloud and ProCampaign®
Mapp Cloud, ProCampaign®, Listrak, Pushwoosh, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Mapp Cloud covers Engagement Management, Lead Analytics, Forecasting, Channel Marketing, etc.
ProCampaign® focuses on Campaign Management with E-Mail, Loyalty Management, Engagement Management, Discount Management with Promotions, etc.
"Since working with Mapp Cloud, we have seen excellent results. We can now unify all our customer data from previously disparate sources and, with Mapp Intelligence, have insight-led customer data at our fingertips. This is driving business change. W...e look forward to developing our activity with Mapp over the coming months and years. " - Ilaria Morelli
"ProCampaign proves again that a privacy-compliant use of CRM systems is possible " - Sebastian Meissner
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Insight-led Customer Experience Platform with Real-time Insights
A secure Customer Engagement system for individualized marketing campaigns and e-commerce activities
Age
1998
Financials
PRIVATE
PRIVATE
Business Need
Total Processes
(we found evidences for)
49
71
Total Goals
(we found evidences for)
13
13
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Increase sales & revenue
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Increase customer life time value
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Enter new markets internationally or locally
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Improve brand engagement
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Scale best practices
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Improve ROI
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Grow market share
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Increase average basket value
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Improve consistency
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Improve internal communications
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Improve efficiency
- See 10 more
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Grow market share
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Launch new products
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Increase customer life time value
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Enter new markets internationally or locally
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Build brand awareness
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Improve digital and social presence
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Improve brand engagement
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Scale best practices
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Improve efficiency
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Improve ROI
- See 10 more
Top Channels
Channels Used
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promotions
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e-mail
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social media
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coupons
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website
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Facebook
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offline
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text SMS
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point of sale
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mobile
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user generated content
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omnichannel
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blogs
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trade shows
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Facebook page
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newsletter
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mobile app
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phone calls
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print media
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events
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video
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newspaper
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Twitter
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magazine
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Instagram
- See 22 more
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promotions
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e-mail
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social media
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coupons
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website
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Facebook
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offline
-
text SMS
-
point of sale
-
mobile
-
user generated content
-
omnichannel
-
blogs
-
trade shows
-
Facebook page
-
newsletter
-
mobile app
-
phone calls
-
print media
-
events
-
video
-
newspaper
-
Twitter
-
magazine
-
Instagram
- See 22 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High