Comparison Summary
This comparison report of Mapp Engage vs. ProCampaign® is based on a specific set of business needs and context. The comparison uses 2505 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Mapp Engage and ProCampaign®
Mapp Engage, and ProCampaign® belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Mapp Engage covers Engagement Management with E-Mail, Campaign Management with E-Mail, Lead Analytics, Forecasting, etc.
ProCampaign® focuses on Campaign Management with E-Mail, Loyalty Management, Engagement Management, Discount Management with Promotions, etc.
"The decision to go with Data Streams was a no brainer. Modern online business is highly data-driven and needs to be managed in real time. Our vision is to be able to offer our customers a personalized user experience based on analytics and machine l...earning and to reach an ideal level of automated marketing outreach by using data from real-time streams. " - Martin Nguyen
"For LLOYD, ProCampaign is a comprehensive e-mail marketing tool that can certainly keep up with the solutions of the "big players" on the market and also presents a vision of how to link the online world with stationary retail. " - Christin Susann Bugrahan
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Cross-Channel Marketing for automated multi-step marketing campaigns
A secure Customer Engagement system for individualized marketing campaigns and e-commerce activities
Age
1998
Financials
PRIVATE
PRIVATE
Business Need
Total Processes
(we found evidences for)
32
71
Total Goals
(we found evidences for)
7
13
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Increase customer life time value
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Scale best practices
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Enter new markets internationally or locally
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Improve brand engagement
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Increase sales & revenue
- See 4 more
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Grow market share
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Launch new products
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Increase customer life time value
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Enter new markets internationally or locally
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Build brand awareness
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Improve digital and social presence
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Improve brand engagement
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Scale best practices
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Improve efficiency
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Improve ROI
- See 10 more
Top Channels
Channels Used
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promotions
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e-mail
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social media
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coupons
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website
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Facebook
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offline
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text SMS
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point of sale
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mobile
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user generated content
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omnichannel
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blogs
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trade shows
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Facebook page
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newsletter
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mobile app
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phone calls
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print media
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events
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video
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newspaper
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Twitter
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magazine
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Instagram
- See 22 more
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promotions
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e-mail
-
social media
-
coupons
-
website
-
Facebook
-
offline
-
text SMS
-
point of sale
-
mobile
-
user generated content
-
omnichannel
-
blogs
-
trade shows
-
Facebook page
-
newsletter
-
mobile app
-
phone calls
-
print media
-
events
-
video
-
newspaper
-
Twitter
-
magazine
-
Instagram
- See 22 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
