Comparison Summary
This comparison report of Mapp Intelligence vs. Squirro is based on a specific set of business needs and context. The comparison uses 1217 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Mapp Intelligence and Squirro
Mapp Intelligence, Squirro, Amperity Customer Data Management, NGDATA, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Mapp Intelligence covers Engagement Management, Lead Analytics, Forecasting, Lifetime Value Management, etc.
Squirro focuses on Generation Of New Leads with User Generated Content, Engagement Management, Social Media Management with Social Media, Helpdesk Management, etc.
"Mapp understands our business and proactively develops ideas to help us grow. When we present them with a challenge, Mapp helps us generate new ideas on how to solve it. We are a small marketing team, so having a partner that can bring on board the ...latest thinking and best practice means we can serve our customers better. " - Steven Doak
"The proactive approach of colleagues from Squirro and internally meant we delivered in record time with a super usage level. " - Helen Packard
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Customer intelligence and marketing analytics platform to turn data into insights, and insights into action
Customer Insights Platform for Enterprise Success
Age
1998
Financials
PRIVATE
Business Need
Total Processes
(we found evidences for)
35
43
Total Goals
(we found evidences for)
11
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Scale best practices
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Grow market share
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Increase customer life time value
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Launch new products
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Enter new markets internationally or locally
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Improve brand engagement
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Increase sales & revenue
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Increase average basket value
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Improve consistency
- See 8 more
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Enhance customer relationships
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Acquire customers
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Improve ROI
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Increase sales & revenue
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Grow market share
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Launch new products
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Enter new markets internationally or locally
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Establish thought leadership
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Scale best practices
- See 6 more
Top Channels
Channels Used
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social media
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phone calls
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user generated content
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blogs
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review sites
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Amazon
- See 3 more
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social media
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phone calls
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user generated content
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blogs
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review sites
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Amazon
- See 3 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
