Comparison Summary
This comparison report of Maropost vs. ActiveCampaign is based on a specific set of business needs and context. The comparison uses 19525 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Maropost and ActiveCampaign
Maropost, ActiveCampaign, SAP Marketing Cloud, Klaviyo, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Maropost covers Engagement Management with E-Mail, Campaign Management with Social Media, Social Media Management with Social Media, Communication Management with E-Mail, etc.
ActiveCampaign focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Contact List Management with E-Mail, etc.
"Maropost Marketing Cloud is an agile business partner that is able to quickly and effectively adapt its platform to suit our needs. " - Kelly Seawright
"7X'd our email database ActiveCampaign is a great scalable CRM. I love how I have more control with my email and how wicked simple it is to use. I'd recommend ActiveCampaign to people who want to scale their email marketing efforts without the hefty... price tags of other email or CRM platforms. We've 7X'd our email database all with the implementation of ActiveCampaign. " - Shawn Parry
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Marketing Automation platform for multi-channel customer engagement
CXA Platform to engage with their customers
Age
2011
2003
Financials
SERIES B
SERIES C
Business Need
Total Processes
(we found evidences for)
83
133
Total Goals
(we found evidences for)
13
18
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Increase sales & revenue
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Acquire customers
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Scale best practices
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Improve brand engagement
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Enter new markets internationally or locally
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Grow market share
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Improve ROI
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Launch new products
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Establish thought leadership
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Improve digital and social presence
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Increase customer life time value
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Improve efficiency
- See 10 more
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Acquire customers
-
Enhance customer relationships
-
Increase sales & revenue
-
Enter new markets internationally or locally
-
Improve ROI
-
Launch new products
-
Scale best practices
-
Build brand awareness
-
Improve internal communications
-
Grow market share
-
Increase customer life time value
-
Improve brand engagement
-
Improve digital and social presence
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Improve efficiency
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Manage risk
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Shorten ramp up time
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Improve stakeholder relations
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Establish thought leadership
- See 15 more
Top Channels
Channels Used
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e-mail
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website
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social media
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newsletter
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phone calls
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text SMS
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chat
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offline
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promotions
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user generated content
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blogs
-
Facebook
-
mobile
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on premises
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mass media
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point of sale
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mobile app
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coupons
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video
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trade shows
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omnichannel
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games
-
support groups
-
Facebook at work
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LinkedIn
-
events
-
Instagram
-
display advertisement
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Pinterest
-
causes and charity
-
channel partners
-
review sites
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out of home
-
brochure
-
G2crowd
-
Slack
- See 33 more
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e-mail
-
website
-
social media
-
newsletter
-
phone calls
-
text SMS
-
chat
-
offline
-
promotions
-
user generated content
-
blogs
-
Facebook
-
mobile
-
on premises
-
mass media
-
point of sale
-
mobile app
-
coupons
-
video
-
trade shows
-
omnichannel
-
games
-
support groups
-
Facebook at work
-
LinkedIn
-
events
-
Instagram
-
display advertisement
-
Pinterest
-
causes and charity
-
channel partners
-
review sites
-
out of home
-
brochure
-
G2crowd
-
Slack
- See 33 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High