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Maropost vs dotDigital Engagement Cloud: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Maropost vs. dotDigital Engagement Cloud is based on a specific set of business needs and context. The comparison uses 4690 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Maropost and dotDigital Engagement Cloud

Maropost, dotDigital Engagement Cloud, SAP Marketing Cloud, Klaviyo, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Maropost covers Engagement Management with E-Mail, Campaign Management with Social Media, Social Media Management with Social Media, Communication Management with E-Mail, etc.

dotDigital Engagement Cloud focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Training & Onboarding with Website, etc.

"As far as technology and the actual platform itself, it seems like you guys are adding everything [features] before I can think to ask for them. " - Richard Lindner

"Very little progress was being made to enhance the tool and offer those improved capabilities. That became challenging for us because we had ambitious plans for what we wanted our email program to become. " - Antonia Peterson

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Maropost

Focus area

Maropost is better than dotDigital Engagement Cloud for

Software Failure Risk

  • medium

logo dotDigital Engagement Cloud

Focus area

dotDigital Engagement Cloud is better than Maropost for

Software Failure Risk

  • medium

About

Marketing Automation platform for multi-channel customer engagement

dotDigital Engagement Cloud | Omnichannel marketing automation for B2C, B2B, and NFP marketers

Age

2011

1999

Financials

SERIES B

PRIVATE

Business Need

Total Processes
(we found evidences for)

83

65

Total Goals
(we found evidences for)

13

13

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


campaign management

campaign monitoring


social media management

social media analytics

engaging on social media

scheduling post to social media


communication management

sending & publishing communications

tracking & monitoring communications


workflow management




sales document management

contract management

proposal & quote management


segmentation and targeting


training & onboarding


contact list management

creating contact list


content management


competitive intelligence






conference call management


social media marketing


lead qualification

lead qualification: technographic



loyalty management

identify target customers




personalized marketing


rating and review management


generation of new leads


lifetime value management


products & pricelist management


channel management


touchpoint management



relationship management


customer feedback management

measuring customer satisfaction


promotion management


sales review & feedback


business development



database marketing



performance management


helpdesk management



creating knowledge base


knowledge management

creating knowledge base





outbound marketing


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Scale best practices

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Grow market share

  • Improve ROI

  • Launch new products

  • Establish thought leadership

  • Improve digital and social presence

  • Increase customer life time value

  • Improve efficiency

  • See 10 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve ROI

  • Improve internal communications

  • Enter new markets internationally or locally

  • Grow market share

  • Scale best practices

  • Build brand awareness

  • Establish thought leadership

  • Improve digital and social presence

  • Improve efficiency

  • Increase customer life time value

  • See 10 more

Top Channels

Channels Used

  • e-mail

  • website

  • omnichannel

  • promotions

  • newsletter

  • text SMS

  • social media

  • phone calls

  • chat

  • offline

  • coupons

  • Facebook

  • point of sale

  • causes and charity

  • mobile

  • mass media

  • out of home

  • brochure

  • video

  • user generated content

  • blogs

  • See 18 more
  • e-mail

  • website

  • omnichannel

  • promotions

  • newsletter

  • text SMS

  • social media

  • phone calls

  • chat

  • offline

  • coupons

  • Facebook

  • point of sale

  • causes and charity

  • mobile

  • mass media

  • out of home

  • brochure

  • video

  • user generated content

  • blogs

  • See 18 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting