dotDigital Engagement Cloud Overview

Dotdigital transforms marketing data into personalized, cross-channel campaigns. Businesses use Dotdigital to engage customers through tailored messaging that spans email, SMS, social media, and more. A retail team, for instance, might leverage Dotdigital to automate customer journeys, increasing engagement by sending personalized product recommendations based on browsing history. The platform supports scaling efforts, allowing marketers to efficiently manage large volumes of data and interactions. Dotdigital's automation capabilities enable teams to focus on strategic planning rather than manual tasks, addressing industry challenges like maintaining customer loyalty and meeting diverse communication preferences.

Use Cases

Customers recommend Engagement Management, Communication Management, Campaign Management, as the business use cases that they have been most satisfied with while using dotDigital Engagement Cloud.

Other use cases:

  • Onboarding
  • Helpdesk Management
  • Contact List Management
  • Social Media Analytics
  • Workflow Management
  • Customer Feedback Management
  • Knowledge Management
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Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using dotDigital Engagement Cloud.

Other priorities:

  • Increase Sales & Revenue
  • Improve ROI
  • Improve Internal Communications
  • Enter New Markets Internationally Or Locally
  • Grow Market Share
  • Scale Best Practices
  • Build Brand Awareness
  • Establish Thought Leadership
  • Improve Digital And Social Presence
  • Improve Efficiency
  • Increase Customer Life Time Value
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dotDigital Engagement Cloud Use-Cases and Business Priorities: Customer Satisfaction Data

dotDigital Engagement Cloud works with different mediums / channels such as E-Mail. Website. and Text SMS.

dotDigital Engagement Cloud's features include Templates, Feedback Surveys, Personalization, etc. and dotDigital Engagement Cloud support capabilities include Phone Support, Email Support, Chat Support, etc. also dotDigital Engagement Cloud analytics capabilities include Analytics, and Custom Reports.

Reviews

"Thanks to Dotdigital, not only do we have access to more customer data and insights, but also better engagement rates." - Anita Williams

dotDigital Engagement Cloud, Yespo Оmnichannel CDP, ExpertSender, omnisend, Klaviyo, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Dotdigital enables personalized, cross-channel marketing through its all-in-one customer experience and data platform. Data insights are turned into tailored marketing experiences.

Popular Business Setting

for dotDigital Engagement Cloud

Top Industries

  • Marketing and Advertising
  • Retail
  • Non-Profit Organization Management

Popular in

  • Mid Market
  • Small Business
  • Enterprise

dotDigital Engagement Cloud is popular in Marketing And Advertising, Retail, and Non-Profit Organization Management and is widely used by Mid Market, Small Business, and Enterprise.

Comprehensive Insights on dotDigital Engagement Cloud Use Cases

How efficiently Does dotDigital Engagement Cloud manage your Engagement Management?

What Are the key features of dotDigital Engagement Cloud for Communication Management?

How can dotDigital Engagement Cloud enhance your Campaign Management process?

How does dotDigital Engagement Cloud facilitate Onboarding?

How efficiently Does dotDigital Engagement Cloud manage your Helpdesk Management?

45+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well dotDigital Engagement Cloud solved their Marketing Automation needs. Cuspera uses 2579 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
dotDigital Engagement Cloud testimonial

Anita Williams

Marketing Manager

Costumes.com.au
Thanks to Dotdigital, not only do we have access to more customer data and insights, but also better engagement rates. Testimonial By Anita Williams
dotDigital Engagement Cloud testimonial

Cory-Dean West

Ecommerce Manager

Atomic Group
At Atomic Group, we thrive on the idea of going far and beyond to understand our customers’ needs. We continue to work towards putting together innovation, industry knowledge, customer health, and expectations into our products that have made us the specialists in what we do Testimonial By Cory-Dean West
dotDigital Engagement Cloud testimonial

Jenny Drinkwater

Marketing Manager

Swanndri
Convert Digital’s partnership with Magento (now Adobe Commerce) along with Dotdigital’s user-friendly interface and the effortless end–to–end campaign process are the key factors driving this collaboration. Testimonial By Jenny Drinkwater
CUSTOMERS TESTIMONIALS
dotDigital Engagement Cloud testimonial

Anita Williams

Marketing Manager

Costumes.com.au
Thanks to Dotdigital, not only do we have access to more customer data and insights, but also better engagement rates. Testimonial By Anita Williams
dotDigital Engagement Cloud testimonial

Cory-Dean West

Ecommerce Manager

Atomic Group
At Atomic Group, we thrive on the idea of going far and beyond to understand our customers’ needs. We continue to work towards putting together innovation, industry knowledge, customer health, and expectations into our products that have made us the specialists in what we do Testimonial By Cory-Dean West
dotDigital Engagement Cloud testimonial

Jenny Drinkwater

Marketing Manager

Swanndri
Convert Digital’s partnership with Magento (now Adobe Commerce) along with Dotdigital’s user-friendly interface and the effortless end–to–end campaign process are the key factors driving this collaboration. Testimonial By Jenny Drinkwater

Case Studies

Retail

CASE STUDY Marshalls Gardens

Dotdigital helped Marshalls Gardens improve their email marketing. Marshalls Gardens used Dotdigital to segment their customer database and personalize emails. They built a Customer Preference Centre... to collect customer data. They moved all email campaigns, including cart abandonment, to Dotdigital. As a result, Marshalls Gardens grew revenue from email marketing by 61% to £1.7 million.

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Retail

CASE STUDY Mountain Warehouse

WinstonAI from Dotdigital helped Mountain Warehouse improve their email marketing. The team used WinstonAI to create better subject lines and save time. Before using WinstonAI, their email open rates... were about 35%. With WinstonAI, two campaigns reached open rates of 49.56% and 50.71%. The tool also helped them test images and content order for better engagement.

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Education

CASE STUDY The Royal Ballet School

Dotdigital helped The Royal Ballet School improve its email marketing. The school wanted to boost sales of its online dance classes and reward loyal customers. Using Dotdigital’s automation and WooCo...mmerce integration, they sent personalized offers and product recommendations. The campaign included a 15% discount and reminder emails. The initial offer email had a 77% open rate and a 6.2% conversion rate. The reminder email had a 72% open rate and a 3.8% conversion rate.

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Sports

CASE STUDY Goodwood

Goodwood used Dotdigital's WinstonAI to create targeted SMS campaigns for their August Bank Holiday race meeting. The AI helped craft concise, audience-specific messages, which were A/B tested and se...nt to over 8,600 potential ticket buyers. On the day the SMS was sent, ticket sales doubled compared to the previous week. Goodwood also improved post-event feedback collection with SMS, raising survey completion rates from 10% to nearly 25%. This approach boosted ticket sales and enhanced customer engagement.

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CASE STUDY Blue Sea Holidays

Dotdigital and Fresh Relevance helped Blue Sea Holidays improve customer engagement and bookings. The company used AI-driven email personalization to target early-stage holiday researchers. They achi...eved a 37% open rate and 32% clickthrough rate in the first four months. Pre-departure email programs provided helpful information and boosted secondary revenue. Blue Sea Holidays continues to optimize customer experience with regular strategy meetings and A/B testing.

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CASE STUDY CERES TAG

Dotdigital helped CERES TAG improve their marketing strategy. CERES TAG needed to support a complex purchase journey and segment communications for different customer groups. Dotdigital’s platform en...abled multi-store Shopify integration, advanced segmentation, and automated emails. CERES TAG achieved a 7.06% conversion uplift and 6x ROI. Newsletter engagement increased by 194% in six months, and their contact database grew by 3%.

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Video

Dotdigital | Go beyond the expected

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Frequently Asked Questions(FAQ)

for dotDigital Engagement Cloud

What is dotDigital Engagement Cloud?

dotdigital engagement cloud is a multi-channel customer engagement platform for Ecommerce teams, CRM Teams, Tech Teams, B2C Marketers, B2B Marketers teams to increase leads and acquire more customers.

It is primarily used to stay in touch with prospects and existing customers to keep them warm by periodic engagement using call, email, social media, SMS, Ads, mobile, web and offline.

Some key features of dotdigital engagement cloud include Marketing Automation, Segmentation, Reporting & Analytics, Pages & Forms, Ecommerce, as well as leveraging Artificial Intelligence and predictive Product Recommendations. Various integrations are possible too, such as Magento, Shopify and Microsoft Dynamics365 etc.

What is dotDigital Engagement Cloud used for?

dotDigital Engagement Cloud is a Marketing Automation Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Engagement Management, Communication Management and Campaign Management .

What are the top features of dotDigital Engagement Cloud?

Templates, Feedback surveys and Personalization are some of the top features of dotDigital Engagement Cloud.

Who uses dotDigital Engagement Cloud?

dotDigital Engagement Cloud is used by Marketing And Advertising, Retail and Non-Profit Organization Management among other industries.

What are dotDigital Engagement Cloud alternatives?

Yespo Оmnichannel CDP, ExpertSender, Omnisend and Klaviyo are popular alternatives for dotDigital Engagement Cloud.

Where is dotDigital Engagement Cloud located?

dotDigital Engagement Cloud is headquartered at European Union (EU).
lightning

Peers used dotDigital Engagement Cloud for engagement management and communication management

dotDigital Engagement Cloud Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

1.92/5 ★

Read Reviews (3)
Analytics

4.19/5 ★

Read Reviews (91)
Custom Reports

3.71/5 ★

Read Reviews (474)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

1.92/5 ★

Read Reviews (3)
Analytics

4.19/5 ★

Read Reviews (91)
Custom Reports

3.71/5 ★

Read Reviews (474)

Software Failure Risk Guidance

?

for dotDigital Engagement Cloud

Overall Risk Meter

Low Medium High

Top Failure Risks for dotDigital Engagement Cloud

Dotdigital EMEA Limited News

Product

Dotdigital insider: How to add WhatsApp messaging to your marketing strategy

Dotdigital has integrated WhatsApp into its marketing platform, enhancing cross-channel communication options for marketers.

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Product

Dotdigitals 2024 releases wrapped up

Dotdigital's 2024 releases include platforms for customer experience, email and SMS automation, and ecommerce personalization. They focus on privacy, security, and sustainability, offering services across various industries like finance, travel, and fashion. New features include WinstonAI for creativity and data-driven insights.

Read more →
Financial

Dotdigital schedules AGM for December 18, posts annual report By Investing.com - Investing.com South Africa

Dotdigital has scheduled its AGM for December 18 and released its annual report.

Read more →

October 2024 social media calendar

Discover marketing opportunities for October, with information on important dates and innovative content ideas for Black History Month and Halloween.

Read more →

Dotdigital EMEA Limited Profile

Company Name

Dotdigital EMEA Limited

Company Website

https://dotdigital.com/

Year Founded

1999

HQ Location

European Union (EU)

Employees

251-500

Social

Facebook Linkedin Twitter

Financials

PRIVATE