Comparison Summary
This comparison report of Maropost vs. Upland adestra is based on a specific set of business needs and context. The comparison uses 3143 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Maropost and Upland adestra
Maropost, Upland adestra, SAP Marketing Cloud, Klaviyo, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Maropost covers Engagement Management with E-Mail, Campaign Management with Social Media, Social Media Management with Social Media, Communication Management with E-Mail, etc.
Upland adestra focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Helpdesk Management, etc.
"We’re doing things smarter. Our campaigns are more effective now, allowing us to expend fewer resources and generate better results. " - Jared Brody
"We needed a reliable partner in this endeavour, and that’s why we’ve been a long-time partner and advocate of [Upland] Adestra. Their continued focus on development, advanced technology capabilities, and support through customer service is unrivaled... in their industry. " - Andrew Hinton
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Marketing Automation platform for multi-channel customer engagement
Email automation software that inspires engagement and drives conversions
Age
2011
2010
Financials
SERIES B
PRIVATE
Business Need
Total Processes
(we found evidences for)
83
50
Total Goals
(we found evidences for)
13
10
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Increase sales & revenue
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Acquire customers
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Scale best practices
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Improve brand engagement
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Enter new markets internationally or locally
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Grow market share
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Improve ROI
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Launch new products
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Establish thought leadership
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Improve digital and social presence
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Increase customer life time value
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Improve efficiency
- See 10 more
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Enhance customer relationships
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Scale best practices
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Acquire customers
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Improve ROI
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Increase sales & revenue
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Grow market share
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Build brand awareness
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Launch new products
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Improve digital and social presence
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Improve navigation
- See 7 more
Top Channels
Channels Used
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e-mail
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social media
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website
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offline
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trade shows
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mobile
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newsletter
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phone calls
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events
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video
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print media
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magazine
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text SMS
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user generated content
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blogs
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causes and charity
- See 13 more
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e-mail
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social media
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website
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offline
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trade shows
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mobile
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newsletter
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phone calls
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events
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video
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print media
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magazine
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text SMS
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user generated content
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blogs
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causes and charity
- See 13 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
