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Meltwater Consumer Intelligence vs Oktopost: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Meltwater Consumer Intelligence vs. Oktopost is based on a specific set of business needs and context. The comparison uses 5588 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Meltwater Consumer Intelligence and Oktopost

Meltwater Consumer Intelligence, Oktopost, Infegy Atlas, YouScan, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Meltwater Consumer Intelligence covers Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, Reputation Management with Social Media, etc.

Oktopost focuses on Social Media Management with Social Media, Engagement Management with Social Media, Content Management with Social Media, Communication Management with Social Media, etc.

"Linkfluence had the highest quality data, coverage of Asia-based platforms, and a solid interface to review content. Also, all content was exportable. " - Colin T Baughman

"When we look at the last 6 months, Oktopost's employee advocacy solution enabled our employees to share 10X more social content, generating a 70% increase in our organic social reach. " - Daniel Klaus

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Meltwater Consumer Intelligence

Focus area

Software Failure Risk

  • medium

logo Oktopost

Focus area

Oktopost is better than Meltwater Consumer Intelligence for

Software Failure Risk

  • low

About

Consumer insights platform to uncover high-value insights.

B2B Social Media Management Platform

Age

2013

Financials

SEED

Business Need

Total Processes
(we found evidences for)

57

83

Total Goals
(we found evidences for)

11

16

Top Processes

Evidences indicate better relative satisfaction


social media management

monitoring social media

social media analytics

engaging on social media

scheduling post to social media

managing social media account


engagement management

engaging and following up


communication management

tracking & monitoring communications

sending & publishing communications



reputation management


competitive intelligence


generation of new leads


customer feedback management


opportunity management



campaign management

campaign monitoring

campaign analytics



social media marketing


sales call management

call transcription


rating and review management



helpdesk management


sales document management

proposal & quote management





products & pricelist management


training & onboarding




influencer management


motivation management


influencer marketing



conversion management


touchpoint management



lead qualification



international marketing


advocacy management


account management


workflow management






channel management


trade show marketing


database marketing



community marketing



Top Goals

Goals Achieved

  • Improve digital and social presence

  • Improve brand engagement

  • Enhance customer relationships

  • Grow market share

  • Establish thought leadership

  • Launch new products

  • Build brand awareness

  • Scale best practices

  • Enter new markets internationally or locally

  • Improve internal communications

  • Improve efficiency

  • See 8 more
  • Improve ROI

  • Improve digital and social presence

  • Build brand awareness

  • Acquire customers

  • Establish thought leadership

  • Grow market share

  • Enhance customer relationships

  • Improve brand engagement

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve internal communications

  • Scale best practices

  • Manage risk

  • Improve efficiency

  • Improve stakeholder relations

  • Improve visibility

  • See 13 more

Top Channels

Channels Used

  • social media

  • LinkedIn

  • Twitter

  • website

  • offline

  • video

  • Facebook

  • promotions

  • e-mail

  • mobile

  • user generated content

  • blogs

  • trade shows

  • events

  • print media

  • magazine

  • on premises

  • mobile app

  • Instagram

  • point of sale

  • newspaper

  • phone calls

  • newsletter

  • review sites

  • Amazon

  • games

  • display advertisement

  • See 24 more
  • social media

  • LinkedIn

  • Twitter

  • website

  • offline

  • video

  • Facebook

  • promotions

  • e-mail

  • mobile

  • user generated content

  • blogs

  • trade shows

  • events

  • print media

  • magazine

  • on premises

  • mobile app

  • Instagram

  • point of sale

  • newspaper

  • phone calls

  • newsletter

  • review sites

  • Amazon

  • games

  • display advertisement

  • See 24 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

medium

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low

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Migration Risk

low

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medium

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Business Setting