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Merlinone DAM vs Brandfolder: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Merlinone DAM vs. Brandfolder is based on a specific set of business needs and context. The comparison uses 4553 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Merlinone DAM and Brandfolder

Merlinone DAM, Brandfolder, Asset Bank, Wiredrive, etc., belong to a category of solutions that help Digital Asset Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Merlinone DAM covers Content Management, Collaboration with Offline, Workflow Management, Communication Management with Website, etc.

Brandfolder focuses on Content Management, Collaboration, Workflow Management, Advertisement with Offline, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Merlinone DAM

Focus area

Software Failure Risk

  • low

logo Brandfolder

Focus area

Brandfolder is better than Merlinone DAM for

Software Failure Risk

  • low

About

A Trailblazer in Digital Asset Management Software

Brandfolder: Digital Asset Management, Simplified.

Age

1988

2012

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

26

82

Total Goals
(we found evidences for)

4

16

Top Processes

Evidences indicate better relative satisfaction


content publishing

searching for content


workflow management



communication management

sending & publishing communications


helpdesk management


training & onboarding



business development



campaign management


engagement management

engaging and following up



social media management

scheduling post to social media



customer feedback management


proposal & quote management



contract management


sales document management

proposal & quote management

contract management


distribution management



international marketing



knowledge management



relationship management




competitive intelligence



contact list management


sales review & feedback


generation of new leads


rating and review management




social media marketing


products & pricelist management


channel management


touchpoint management


conference call management



account management


trade show marketing


Top Goals

Goals Achieved

  • Improve ROI

  • Scale best practices

  • Improve digital and social presence

  • Improve internal communications

  • See 1 more
  • Build brand awareness

  • Improve brand engagement

  • Improve ROI

  • Grow market share

  • Acquire customers

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Scale best practices

  • Increase sales & revenue

  • Launch new products

  • Improve internal communications

  • Improve digital and social presence

  • Improve stakeholder relations

  • Improve consistency

  • Establish thought leadership

  • Improve efficiency

  • See 13 more

Top Channels

Channels Used

  • offline

  • e-mail

  • social media

  • website

  • video

  • on premises

  • point of sale

  • mobile

  • phone calls

  • promotions

  • mobile app

  • chat

  • Slack

  • user generated content

  • blogs

  • Instagram

  • channel partners

  • trade shows

  • events

  • games

  • out of home

  • brochure

  • mass media

  • radio

  • Twitter

  • See 22 more
  • offline

  • e-mail

  • social media

  • website

  • video

  • on premises

  • point of sale

  • mobile

  • phone calls

  • promotions

  • mobile app

  • chat

  • Slack

  • user generated content

  • blogs

  • Instagram

  • channel partners

  • trade shows

  • events

  • games

  • out of home

  • brochure

  • mass media

  • radio

  • Twitter

  • See 22 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting