cuspera logo CUSPERA

MoEngage vs Sensor Tower: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of MoEngage vs. Sensor Tower is based on a specific set of business needs and context. The comparison uses 10538 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing MoEngage and Sensor Tower

MoEngage, Sensor Tower, CleverTap, Swrve, etc., belong to a category of solutions that help Mobile Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

MoEngage covers Customer Engagement, Campaign Management, Customer Onboarding, Segmentation And Targeting with E-Mail, etc.

Sensor Tower focuses on Communication Management with Offline, Advertisement with Offline, Social Media Management with Mobile, Market Research with Mobile, etc.

"MoEngage has always been proactive with their approach and methodology. Their critical knowledge and expertise on email marketing have helped us improve not only our email deliverability by 90% but also increase our conversions by 5%. " - Anuj Ranka

"Sensor Tower has been a great partner to help understand the mobile landscape, scale our marketing, and direct our product strategy. " - Jonas Junger

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo MoEngage

Focus area

MoEngage is better than Sensor Tower for

Software Failure Risk

  • low

logo Sensor Tower

Focus area

Software Failure Risk

  • high

About

AI driven Omni Channel Marketing Platform to drive customer engagement

Market-Leading Digital & Mobile Intelligence to Monitor App's Marketplace Performance

Financials

SERIES E

PRIVATE

Business Need

Total Processes
(we found evidences for)

77

43

Total Goals
(we found evidences for)

16

10

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


campaign management

campaign analytics

campaign monitoring


training & onboarding


segmentation and targeting


social media management

social media analytics

engaging on social media


communication management

sending & publishing communications

tracking & monitoring communications




personalized marketing




loyalty management

identify target customers

customise loyalty program



Scheduling & dispatching



workflow management


lifetime value management


influencer marketing


competitive intelligence


contact list management


rating and review management



channel management


helpdesk management


sales document management

contract management


content management


products & pricelist management


customer feedback management


touchpoint management








international marketing


knowledge management


lead qualification

lead qualification: technographic




conversion management


social media marketing


business development



generation of new leads


revenue cycle management


account management



trade show marketing


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase customer life time value

  • Increase sales & revenue

  • Improve ROI

  • Improve brand engagement

  • Grow market share

  • Improve consistency

  • Scale best practices

  • Build brand awareness

  • Establish thought leadership

  • Enter new markets internationally or locally

  • Improve efficiency

  • Launch new products

  • Improve internal communications

  • Improve digital and social presence

  • See 13 more
  • Increase sales & revenue

  • Grow market share

  • Enter new markets internationally or locally

  • Acquire customers

  • Build brand awareness

  • Enhance customer relationships

  • Increase customer life time value

  • Launch new products

  • Improve ROI

  • Improve internal communications

  • See 7 more

Top Channels

Channels Used

  • offline

  • point of sale

  • mobile

  • games

  • mobile app

  • social media

  • Facebook

  • website

  • video

  • Twitter

  • phone calls

  • user generated content

  • trade shows

  • chat

  • blogs

  • review sites

  • Amazon

  • events

  • Snapchat

  • movies

  • Slack

  • Whatsapp

  • Instagram

  • Netflix

  • e-mail

  • See 22 more
  • offline

  • point of sale

  • mobile

  • games

  • mobile app

  • social media

  • Facebook

  • website

  • video

  • Twitter

  • phone calls

  • user generated content

  • trade shows

  • chat

  • blogs

  • review sites

  • Amazon

  • events

  • Snapchat

  • movies

  • Slack

  • Whatsapp

  • Instagram

  • Netflix

  • e-mail

  • See 22 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Security & Privacy Risk

low

{{{rsh_C_1}}}

high

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

high

{{{rsh_C_1}}}

Business Setting