MoEngage Overview
MoEngage is a customer engagement platform that analyzes user behavior, creates smart segments, and launches omnichannel campaigns. It enhances customer relationships through powerful segmentation, AI optimization, and personalized touchpoints.
Use Cases
Customers recommend Customer Engagement, Campaign Management, Customer Onboarding, as the business use cases that they have been most satisfied with while using MoEngage.
Business Priorities
Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using MoEngage.
MoEngage Use-Cases and Business Priorities: Customer Satisfaction Data
MoEngage works with different mediums / channels such as E-Mail.
MoEngage's features include Personalization, Push Notification, , etc. and MoEngage support capabilities include Chat Support, Phone Support, AI Powered, etc. also MoEngage analytics capabilities include Analytics, and Custom Reports.
Reviews
"MoEngage enabled us to collect customer feedback at the right instant and automate a multi-touch, personalized campaign that improved the quality of our customer engagement." - Tarun Kakkar
MoEngage, Attentive, Alpha Anywhere, Onesignal, Airship, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for MoEngage
Top Industries
- Internet
- Retail
- Education
Popular in
- Mid Market
- Small Business
- Enterprise
MoEngage is popular in Internet, Retail, and Education and is widely used by Mid Market, Small Business, and Enterprise.
Comprehensive Insights on MoEngage Use Cases
How does MoEngage facilitate Customer Engagement?
What makes MoEngage ideal for Campaign Management?
How does MoEngage address your Customer Onboarding Challenges?
How does MoEngage facilitate Segmentation And Targeting?
89 buyers and buying teams have used Cuspera to assess how well MoEngage solved their Mobile Marketing needs. Cuspera uses 5459 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.
Customer Testimonials
CUSTOMERS | TESTIMONIALS |
---|---|
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MoEngage enabled us to collect customer feedback at the right instant and automate a multi-touch, personalized campaign that improved the quality of our customer engagement. Testimonial By Tarun Kakkar |
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Saw 2.5x increase in CTR through personalized campaigns. MoEngage platform and it's UI/UX is extremely straightforward and easy to use. Also, their support team is very prompt and accessible at all times. Testimonial By Muhammad Juliansyah Pratama |
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MoEngage is a highly scalable tool that complements OYO’s growth plans. They have a product team that work with agility to deliver new product feature requests in less than a quarter. We are also thoroughly impressed with the customer success team that gives quick resolutions for all our queries. Testimonial By Pranav Kumar |
CUSTOMERS | TESTIMONIALS |
---|---|
![]() Tarun Kakkar Product Manage Ralali |
MoEngage enabled us to collect customer feedback at the right instant and automate a multi-touch, personalized campaign that improved the quality of our customer engagement. Testimonial By Tarun Kakkar |
![]() Muhammad Juliansyah Pratama Notifications Marketing Bukalapak |
Saw 2.5x increase in CTR through personalized campaigns. MoEngage platform and it's UI/UX is extremely straightforward and easy to use. Also, their support team is very prompt and accessible at all times. Testimonial By Muhammad Juliansyah Pratama |
![]() Pranav Kumar CRM Head OYO |
MoEngage is a highly scalable tool that complements OYO’s growth plans. They have a product team that work with agility to deliver new product feature requests in less than a quarter. We are also thoroughly impressed with the customer success team that gives quick resolutions for all our queries. Testimonial By Pranav Kumar |
Case Studies
CASE STUDY The ENTERTAINER
CASE STUDY Pocket FM
CASE STUDY SoundCloud
CASE STUDY Samco Securities
CASE STUDY Wayni
CASE STUDY Thomas Cook (India) Limited
Video
MoEngage Inform Product Tutorial: Unified Transactional Messaging Solution

Frequently Asked Questions(FAQ)
for MoEngage
What is MoEngage?
MoEngage is a customer engagement platform that creates smart segments, omnichannel campaigns and improves conversions. It helps to increase customer lifetime value and enhance customer relationships.
MoEngage helps to analyze user behavior, engage across channels, and personalize every touchpoint. It helps to analyze customer behavior through trends, funnels, and cohorts. It can map user journeys, identify drop-off points and understand what causes churn.
Some of its features include capabilities to guide customer engagement strategy, powerful segmentation engine with in-depth analytics, creating marketing flow to drive ROI, AI-powered optimization for maximum conversion, push notification to send targeted, relevant messages based on specific customer behavior, and many more.
What is MoEngage used for?
What are the top features of MoEngage?
Who uses MoEngage?
What are MoEngage alternatives?
Where is MoEngage located?
MoEngage Competitors
MoEngage Features
- Low
- Medium
- High
FEATURE | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (138) |
Analytics | Read Reviews (650) |
Custom Reports | Read Reviews (679) |
CAPABILITIES | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (138) |
Analytics | Read Reviews (650) |
Custom Reports | Read Reviews (679) |
MoEngage Integrations
MoEngage integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for MoEngage
Software Failure Risk Guidance
?for MoEngage
Overall Risk Meter
Top Failure Risks for MoEngage
MoEngage, Inc. Pricing
Pricing(productCode=CFProdCode-1586, pricingDescription=MoEngage comes with 3 flexible pricing plan options that are suitable for businesses. You can start with a free starter edition (upto 10K Monthly Tracker users) and scale all the way to Enterprise Edition. The Starter edition comes with basic customer segmentation, campaign analytics, API access and only email support. The Growth and Enterprise editions support geo-fencing, dynamic recommendation platform, AI based optimization and a host of other features. , isFreeVersionAvailable=YES, startingPrice=Price on Request, isFreeTrialAvailable=YES, trialPeriod=NA, isDemoVersionAvailable=YES, valueForMoneyMeterText=MoEngage customers find the product very easy to deploy and use. They find the quality of customer support excellent. Though the product is not backed by extensive documentation, there are several free webinars which are easy to comprehend. The product is found to be very intuitive for beginners.MoEngage comes with 2 value additions - Advanced Analytics, Open Analytics. Open Analytics is very useful for users to integrate with several best-in-class market leading visualization tools - Tableau, Google Data Studio, Qlik to name a few. , valueForMoneyMeterValue=75, customerSupport=High, deployment=High, training=Medium, addOn=High, pricingLink=https://www.moengage.com/pricing/, updatedOn=Thu Feb 18 00:00:00 UTC 2021)
MoEngage, Inc. News
EaseMyTrip targets higher customer retention and growth, deepens marketing tech stack with MoEngage
EaseMyTrip has enhanced its marketing capabilities by deepening its collaboration with MoEngage, a leading Customer Data and Engagement Platform. This partnership aims to boost customer retention and increase lifetime value by transitioning to personalized, one-to-one traveler engagement. MoEngage will provide a unified data foundation and multichannel engagement engine to support EaseMyTrip's growth objectives.
EaseMyTrip Partners with MoEngage to Elevate Customer Engagement Strategies
EaseMyTrip has partnered with MoEngage to enhance its customer engagement strategies. This collaboration aims to shift from broad-based communication to personalized traveler engagement, leveraging MoEngage's Customer Data and Engagement Platform. The partnership will enable EaseMyTrip to unify customer insights for real-time, cross-channel journeys, enhancing customer satisfaction and lifetime value.
Danube Home selects MoEngage to power hyper-personalized customer journeys
Danube Home has partnered with MoEngage to enhance its customer engagement strategy using MoEngage's AI-powered Customer Data and Engagement Platform. This collaboration aims to unify online and offline customer data, enabling personalized shopping experiences and targeted lifecycle campaigns. The partnership supports Danube Home's expansion goals by providing a scalable foundation for future growth.
MoEngage is the only vendor recognized as a Customers' Choice in the 2025 Gartner Peer Insights Voice of the Customer for Email Marketing - Yahoo Finance
MoEngage has been recognized as the only vendor named a Customers' Choice in the 2025 Gartner Peer Insights Voice of the Customer for Email Marketing. The company achieved a 97% "Willingness to Recommend" score and a 4.7/5 rating for its email marketing capabilities. This accolade highlights MoEngage's commitment to customer satisfaction and product excellence.
MoEngage, Inc. Profile
Company Name
MoEngage, Inc.
Company Website
https://www.moengage.com/HQ Location
315 Montgomery St, San Francisco, California 94104, US
Employees
501-1000
Social
Financials
SERIES E
What Are the key features of MoEngage for Social Media Analytics?