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Moosend vs iContact: 2024 Ultimate Comparison Guide

Failure Risk Guidance Security Report ?

Failure Risk for Moosend medium Failure Risk for iContact medium
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Comparison Summary

This comparison report of Moosend vs. iContact is based on a specific set of business needs and context. The comparison uses 9777 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Moosend and iContact

Moosend, iContact, Campaigner, Vertical Response Email Marketing, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Moosend covers Campaign Management with E-Mail, Communication Management with E-Mail, Helpdesk Management, Engagement Management with E-Mail, etc.

iContact focuses on Communication Management with E-Mail, Contact List Management with E-Mail, Engagement Management with E-Mail, Campaign Management with E-Mail, etc.

"After going through Mailchimp, and other platforms, we decided to stay with Moosend because there is no other tool matching the feature set & price point offered. From seamless onsite event tracking to journey building to amazing customer support. F...urthermore, we can easily migrate any bulk size of data into and out of the system thanks to the very high threshold API rate limits. Lastly, adding as many custom fields further eases our process of managing adhoc campaigns. " - Dipak R

"We have used iContact for ten years to manage the email marketing services for our clients that range from single locations to hundreds of locations. The software has grown with us over the years as demands for automation and integration with third-...party systems have increased. The key to great software is support combined with the features you need. We found that with iContact. " - David Gonynor

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Moosend

Focus area

Moosend is better than iContact for

Software Failure Risk

  • medium

logo iContact

Focus area

iContact is better than Moosend for

Software Failure Risk

  • medium

About

The fastest path from email marketing to business growth.

iContact | Affordable Email Marketing Solution

Age

2012

2003

Financials

PRIVATE

SERIES B

Business Need

Total Processes
(we found evidences for)

64

88

Total Goals
(we found evidences for)

13

16

Top Processes

Evidences indicate better relative satisfaction

communication management

Read Reviews (79)

Read Reviews (490)

sending & publishing communications

Read Reviews (75)

Read Reviews (417)

tracking & monitoring communications

Read Reviews (4)

Read Reviews (57)

campaign management

Read Reviews (78)

Read Reviews (147)

campaign analytics

Read Reviews (16)

Read Reviews (23)

campaign monitoring

Read Reviews (11)

Read Reviews (17)

helpdesk management

Read Reviews (34)

Read Reviews (62)

engagement management

Read Reviews (33)

Read Reviews (165)

engaging and following up

Read Reviews (33)

Read Reviews (135)

workflow management

Read Reviews (28)

Read Reviews (107)

drip marketing

Read Reviews (12)

Read Reviews (28)

content management

Read Reviews (10)

Read Reviews (38)

content curation

Read Reviews (4)

Read Reviews (13)

content publishing

Read Reviews (3)

Read Reviews (8)

training & onboarding

Read Reviews (9)

Read Reviews (10)

segmentation and targeting

Read Reviews (7)

Read Reviews (6)

social media management

Read Reviews (7)

Read Reviews (142)

social media analytics

Read Reviews (3)

Read Reviews (46)

scheduling post to social media

Read Reviews (2)

Read Reviews (38)

managing social media account

Read Reviews (1)

Read Reviews (5)

personalized marketing

Read Reviews (6)

Read Reviews (0)

contact list management

Read Reviews (6)

Read Reviews (227)

generation of new leads

Read Reviews (6)

Read Reviews (21)

loyalty management

Read Reviews (4)

Read Reviews (6)

customise loyalty program

Read Reviews (2)

Read Reviews (0)

identify target customers

Read Reviews (0)

Read Reviews (5)

knowledge management

Read Reviews (3)

Read Reviews (1)

sales document management

Read Reviews (3)

Read Reviews (21)

proposal & quote management

Read Reviews (0)

Read Reviews (3)

contract management

Read Reviews (0)

Read Reviews (13)

account management

Read Reviews (2)

Read Reviews (0)

products & pricelist management

Read Reviews (2)

Read Reviews (0)

customer feedback management

Read Reviews (2)

Read Reviews (1)

lifetime value management

Read Reviews (1)

Read Reviews (3)

social media marketing

Read Reviews (1)

Read Reviews (13)

promotion management

Read Reviews (0)

Read Reviews (5)

trade show marketing

Read Reviews (0)

Read Reviews (2)

lead qualification

Read Reviews (0)

Read Reviews (2)

conversion management

Read Reviews (0)

Read Reviews (5)

subscription management

Read Reviews (0)

Read Reviews (6)

outbound marketing

Read Reviews (0)

Read Reviews (3)

database marketing

Read Reviews (0)

Read Reviews (2)

business development

Read Reviews (0)

Read Reviews (2)

performance management

Read Reviews (0)

Read Reviews (2)

distribution management

Read Reviews (0)

Read Reviews (2)

SeealllessActivities

Top Goals

Goals Achieved

  • Acquire customers

  • Improve ROI

  • Enhance customer relationships

  • Improve brand engagement

  • Increase sales & revenue

  • Scale best practices

  • Enter new markets internationally or locally

  • Grow market share

  • Increase average basket value

  • Reduce bounce

  • Improve digital and social presence

  • Increase customer life time value

  • Improve efficiency

  • See 10 more

  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Enhance customer relationships

  • Scale best practices

  • Improve digital and social presence

  • Build brand awareness

  • Enter new markets internationally or locally

  • Grow market share

  • Improve internal communications

  • Improve brand engagement

  • Launch new products

  • Improve efficiency

  • Improve consistency

  • Improve navigation

  • Increase customer life time value

  • See 13 more

Top Channels

Channels Used

  • e-mail

  • social media

  • website

  • newsletter

  • phone calls

  • offline

  • promotions

  • Facebook

  • point of sale

  • mobile

  • on premises

  • user generated content

  • blogs

  • video

  • print media

  • Twitter

  • magazine

  • causes and charity

  • LinkedIn

  • mobile app

  • coupons

  • movies

  • newspaper

  • Facebook page

  • trade shows

  • chat

  • See 23 more

  • e-mail

  • social media

  • website

  • newsletter

  • phone calls

  • offline

  • promotions

  • Facebook

  • point of sale

  • mobile

  • on premises

  • user generated content

  • blogs

  • video

  • print media

  • Twitter

  • magazine

  • causes and charity

  • LinkedIn

  • mobile app

  • coupons

  • movies

  • newspaper

  • Facebook page

  • trade shows

  • chat

  • See 23 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

low

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medium

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting