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mParticle vs RecordSure: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of mParticle vs. RecordSure is based on a specific set of business needs and context. The comparison uses 1902 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing mParticle and RecordSure

mParticle, RecordSure, NGDATA, Tealium Audiencestream CDP, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

mParticle covers Engagement Management with Mobile, Advertisement with Social Media, Training & Onboarding, Lead Analytics, etc.

RecordSure focuses on Engagement Management, Sales Call Management with Phone Calls, Content Management with Newsletter, Workflow Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo mParticle

Focus area

mParticle is better than RecordSure for

Software Failure Risk

  • low

logo RecordSure

Focus area

Software Failure Risk

  • medium

About

Customer data platform to simplify your customer data infrastructure

Speech and Document Analytics for financial organisations and regulation-driven industries

Financials

PRIVATE

Business Need

Total Processes
(we found evidences for)

44

32

Total Goals
(we found evidences for)

11

6

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up



training & onboarding



campaign management



competitive intelligence



products & pricelist management


segmentation and targeting


promotion management



loyalty management


lead qualification


workflow management


generation of new leads


international marketing


compliance & governance


customer feedback management


social media management

social media analytics


communication management

sending & publishing communications


touchpoint management


content management


customer case management


performance management



sales call management



contact list management


sales review & feedback


sales document management


business development


rating and review management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Acquire customers

  • Improve ROI

  • Improve brand engagement

  • Increase customer life time value

  • Improve efficiency

  • Launch new products

  • Grow market share

  • Build brand awareness

  • Improve internal communications

  • See 8 more
  • Manage risk

  • Acquire customers

  • Enhance customer relationships

  • Scale best practices

  • Increase sales & revenue

  • Improve efficiency

  • See 3 more

Top Channels

Channels Used

  • phone calls

  • newsletter

  • video

  • offline

  • point of sale

  • social media

  • LinkedIn

  • promotions

  • website

  • See 6 more
  • phone calls

  • newsletter

  • video

  • offline

  • point of sale

  • social media

  • LinkedIn

  • promotions

  • website

  • See 6 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

low

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medium

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Business Setting