Comparison Summary
Introducing mParticle and Stratifyd
mParticle, Stratifyd, NGDATA, Tealium Audiencestream CDP, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
mParticle covers Engagement Management with Mobile, Advertisement with Social Media, Training & Onboarding, Lead Analytics, etc.
Stratifyd focuses on Customer Feedback Management with Omnichannel, Helpdesk Management with Phone Calls, Social Media Management, Contact List Management with Phone Calls, etc.
"We use mParticle to forward installs as well as all in-app events to our attribution vendor so that we can do app install attribution without having the SDK implemented in the Airbnb app. Those insights are heavily used at Airbnb by multiple differe...nt teams. " - Judith Henrichsmann
"We partnered with Stratifyd to add more features and flexibility to data analytics. The speech analysis functionality and speed-to-insights filled that need, identifying ways to improve our agent responses, website navigation, and CX. " - Eli Lilly
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About
Customer data platform to simplify your customer data infrastructure
Augmented Intelligence Platform to deliver real-time insights to the people who need them
Financials
Business Need
Total Processes
(we found evidences for)
44
50
Total Goals
(we found evidences for)
11
12
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Enter new markets internationally or locally
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Acquire customers
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Improve ROI
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Improve brand engagement
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Increase customer life time value
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Improve efficiency
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Launch new products
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Grow market share
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Build brand awareness
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Improve internal communications
- See 8 more
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Enhance customer relationships
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Acquire customers
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Increase sales & revenue
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Improve internal communications
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Improve stakeholder relations
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Enter new markets internationally or locally
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Improve digital and social presence
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Launch new products
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Build brand awareness
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Manage risk
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Scale best practices
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Improve efficiency
- See 9 more
Top Channels
Channels Used
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phone calls
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social media
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omnichannel
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chat
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offline
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user generated content
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blogs
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on premises
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e-mail
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website
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trade shows
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Instagram
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point of sale
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magazine
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print media
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review sites
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Amazon
- See 14 more
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phone calls
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social media
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omnichannel
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chat
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offline
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user generated content
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blogs
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on premises
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e-mail
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website
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trade shows
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Instagram
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point of sale
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magazine
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print media
-
review sites
-
Amazon
- See 14 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
