Comparison Summary
Introducing Nativo and Taboola
Nativo, MGID, BuySellAds, etc., belong to a category of solutions that help Native Advertising, whereas Taboola, Outbrain, Ceros, etc., belong to a category of solutions that help Content Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Nativo covers Communication Management, Advertisement, Content Management, Engagement Management, etc.
Taboola focuses on Advertisement with Website, Communication Management with Website, Engagement Management with Website, Content Management with Promotions, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Architecting the Future of Advertising
Content Discovery and Native Advertising
Age
2010
2007
Financials
PRIVATE
PRIVATE
Business Need
Total Processes
(we found evidences for)
36
81
Total Goals
(we found evidences for)
11
17
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Grow market share
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Improve ROI
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Increase sales & revenue
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Improve brand engagement
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Scale best practices
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Build brand awareness
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Improve efficiency
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Enhance customer relationships
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Launch new products
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Enter new markets internationally or locally
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Acquire customers
- See 8 more
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Build brand awareness
-
Acquire customers
-
Increase sales & revenue
-
Scale best practices
-
Enter new markets internationally or locally
-
Enhance customer relationships
-
Improve brand engagement
-
Improve ROI
-
Grow market share
-
Improve efficiency
-
Launch new products
-
Improve internal communications
-
Improve visibility
-
Increase customer life time value
-
Improve stakeholder relations
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Improve digital and social presence
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Establish thought leadership
- See 14 more
Top Channels
Channels Used
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website
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user generated content
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blogs
-
social media
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promotions
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video
-
mobile
-
display advertisement
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Facebook
-
omnichannel
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e-mail
-
print media
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magazine
-
phone calls
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LinkedIn
-
Twitter
-
games
-
offline
-
mass media
-
television
-
mobile app
-
chat
-
on premises
-
Snapchat
-
Instagram
-
causes and charity
-
Facebook page
-
review sites
-
Amazon
-
trade shows
-
out of home
-
billboards
-
point of sale
-
Pinterest
-
newsletter
-
events
- See 33 more
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website
-
user generated content
-
blogs
-
social media
-
promotions
-
video
-
mobile
-
display advertisement
-
Facebook
-
omnichannel
-
e-mail
-
print media
-
magazine
-
phone calls
-
LinkedIn
-
Twitter
-
games
-
offline
-
mass media
-
television
-
mobile app
-
chat
-
on premises
-
Snapchat
-
Instagram
-
causes and charity
-
Facebook page
-
review sites
-
Amazon
-
trade shows
-
out of home
-
billboards
-
point of sale
-
Pinterest
-
newsletter
-
events
- See 33 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
