Comparison Summary
This comparison report of Oktopost vs. MarketBeam is based on a specific set of business needs and context. The comparison uses 5138 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Oktopost and MarketBeam
Oktopost, Sprinklr Core, Planable, etc., belong to a category of solutions that help Social Media Marketing, whereas MarketBeam, DrumUp, Employee Advocacy by Sprout Social, etc., belong to a category of solutions that help Advocacy Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Oktopost covers Social Media Management with Social Media, Engagement Management with Social Media, Content Management with Social Media, Communication Management with Social Media, etc.
MarketBeam focuses on Social Media Management with Social Media, Communication Management with Social Media, Content Management with Social Media, Engagement Management with Social Media, etc.
"Leveraging the Act-On-Oktopost integration has completely revolutionized our approach to B2B social marketing. We now have complete transparency through tracking of social marketing activity by campaign all the way through to lead conversion. We're ...looking forward to Oktopost and Act-On continuing to support the achievement of our marketing goals and those of our clients. " - Mark Donkin
"Previously we used LinkedIn posts and paid campaigns a lot and thought that’s where most of our traffic was coming from. After using MarketBeam for 2 months, we noticed our best engaging channel is Twitter and previously we weren’t as active on that... channel. Now, 64% of click-throughs per post come from Twitter. MarketBeam is the one platform where you can share your content and create a team, so it’s the best platform for social media. " - Abhinav Dhiman
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About
B2B Social Media Management Platform
Safe and Compliant Social Media Amplification Platform
Age
2013
Financials
SEED
PRIVATE
Business Need
Total Processes
(we found evidences for)
83
46
Total Goals
(we found evidences for)
16
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve ROI
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Improve digital and social presence
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Build brand awareness
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Acquire customers
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Establish thought leadership
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Grow market share
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Enhance customer relationships
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Improve brand engagement
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Increase sales & revenue
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Enter new markets internationally or locally
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Improve internal communications
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Scale best practices
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Manage risk
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Improve efficiency
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Improve stakeholder relations
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Improve visibility
- See 13 more
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Build brand awareness
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Acquire customers
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Establish thought leadership
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Improve digital and social presence
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Launch new products
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Enter new markets internationally or locally
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Grow market share
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Improve ROI
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Improve internal communications
- See 6 more
Top Channels
Channels Used
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social media
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LinkedIn
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Twitter
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website
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chat
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Slack
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Facebook
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user generated content
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blogs
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mobile
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offline
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Facebook page
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e-mail
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point of sale
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promotions
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events
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trade shows
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video
- See 15 more
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social media
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LinkedIn
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Twitter
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website
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chat
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Slack
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Facebook
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user generated content
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blogs
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mobile
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offline
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Facebook page
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e-mail
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point of sale
-
promotions
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events
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trade shows
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video
- See 15 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
