Onesignal and Airship, An In-Depth Comparison 2024

Comparison Summary

Onesignal: OneSignal is trusted for customer messaging, including push notifications and more. Used by over 1 million developers to enhance engagement.

Airship: Airship helps brands master Mobile App Experiences (MAX) to engage customers and win loyalty. Their platform focuses on enhancing app interactions for better customer retention.

Onesignal

Focus area

Onesignal is better than Airship for

sending & publishing communications

Software Failure Risk
Software failure risk includes potential risk in compliance, security and potential delays due to integration and migration issue while using this offering ranging from low to high.

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Onesignal and Airship: Customer Satisfaction Data

Most deployed common Use Cases for Onesignal and Airship

How can Onesignal and Airship optimize your Engagement Management Workflow?

OneSignal and Airship both help businesses engage with customers through various channels, including mobile push notifications, email, and in-app messages. OneSignal is known for its ease of use and integration with platforms like WordPress, while Airship emphasizes its AI orchestration and robust analytics capabilities. However, neither tool provides complete engagement analytics, as OneSignal lacks a comprehensive view of campaign performance, while Airship cannot connect mobile link clicks to on-site activity.

"...OneSignal is a platform that helps developers and marketers deliver engaging mobile and web push messages across all platforms. ...." Peer review from Featured Customers

"...Our innovative mobile engagement strategies have positively impacted our business goals and objectives and — most importantly — have helped us create an app that drives value for our customers...." Testimonial by Daniel Stevens, Digital Experience Manager, E.ON

What Are the key features of Onesignal and Airship for Communication Management?

OneSignal and Airship both enable real-time communication with users. OneSignal is well-suited for publishers who need to send frequent notifications, especially those using WordPress. Airship offers advanced features like targeted messaging and analytics, making it suitable for large organizations aiming to increase user engagement. However, Airship has a monthly message limit, requiring payment for exceeding it.

"...Basically, we found it amazing to communicate in real time and in a very effective way, all the new content that we are publishing on the website...." Peer review by Agency

"...The retailer drove increased purchase frequency by using Message Center to announce app-exclusive promotions to its entire user base. ..." Case Study Magazine Luiza

What makes Onesignal and Airship ideal for Segmentation And Targeting?

OneSignal and Airship both allow users to segment and target messages based on various user attributes. OneSignal provides a user interface for segment creation and targeting, while Airship utilizes APIs to integrate user-level data for personalization. OneSignal emphasizes the ease of use and minimal engineering required for segmentation and targeting. Airship focuses on achieving greater engagement and loyalty through personalized and retargeted messages.

"...OneSignal gives you a lot of options, from segmentation to personalization - it delivers everything we need...." Testimonial by Felipe Pimont, Marketing Analyst, evino

"...Airship (formerly Urban Airship) is a mobile marketing and push notification application, supporting customer segmentation with highly personalized messaging, and email notifications...." Peer review