Onesignal and Leanplum, An In-Depth Comparison 2024

Comparison Summary

Onesignal: OneSignal is trusted for customer messaging, including push notifications and more. Used by over 1 million developers to enhance engagement.

Leanplum: Leanplum, a CleverTap company, maximizes customer engagement through optimized multi-channel messaging. Lasting and valuable relationships are built using campaign orchestration.

Onesignal and Leanplum: Customer Satisfaction Data

Most deployed common Use Cases for Onesignal and Leanplum

How does Onesignal and Leanplum address your Engagement Management Challenges?

OneSignal and Leanplum both enable companies to engage with users through mobile push notifications. OneSignal focuses on a wide range of engagement channels, including email and in-app messages, while Leanplum concentrates on mobile engagement, including in-app experiences. OneSignal is simpler to set up and use, while Leanplum offers more advanced features and analysis. OneSignal's reporting is limited and Leanplum lacks flexibility in some trigger options and campaign QA processes.

"...The best tool to increase traffic and keep your engaged subscribers by sending push notifications. ...." Peer review by Iyanu V., Founder, Information Technology and Services

"...Support is engaged and have worked with us quickly to get issues resolved and..." Peer review by Becky Jewell L, Implementation Project Manager, Internet

How can Onesignal and Leanplum optimize your Communication Management Workflow?

OneSignal and Leanplum both facilitate communication with users. OneSignal focuses on sending push notifications, particularly for website publishers, enabling real-time updates for new content. Leanplum, on the other hand, offers a broader approach by managing mobile content and messaging, allowing for personalized and targeted communication across various channels. OneSignal excels at delivering timely notifications, while Leanplum emphasizes scalability and personalized messaging. One limitation of Leanplum is that it has experienced occasional bugs that can affect the timing of communication messages.

"...It's great for a news site like mine that publishes a lot of local breaking news...." Peer review by KRYSTAL K, Founding Editor

"...For sending out a messages to all application users (without having them update) or at least quite a large number of them is one of the best uses for Leanplum...." Peer review by User

What makes Onesignal and Leanplum ideal for Training & Onboarding?

OneSignal and Leanplum both offer features for training and onboarding users. OneSignal provides automated messages and a support team to assist with onboarding, while Leanplum emphasizes the importance of a smooth onboarding experience for user retention and revenue. OneSignal offers a carousel feature to break down the onboarding process, while Leanplum focuses on creating structured onboarding flows.

"...OneSignal also supports using in-app messages for all sorts of other content, including onboarding flows, user surveys, new version messages, and more...." Push Notifications and In-App Messaging with OneSignal and Expo

"...Initially, onboarding was the focus, but we wanted to identify new engagement opportunities...." Peer review by Lomit Patel, Vice President of Growth, IMVU

What solutions does Onesignal and Leanplum provide for Segmentation And Targeting?

OneSignal and Leanplum both enable segmentation and targeting for personalized messages. OneSignal allows for segmentation by location and offers a variety of tools like personalization, A/B testing, and automated messages. Leanplum allows for segmentation based on user behavior and provides features like A/B testing, analytics, and personalization.

"...Targeting Segments (Pushing notifications based on the location had helped us in big way)..." Peer review by Raghunandhan K

"...This made it super simple to guide our players through the early player journey and entice lapsed players with personalized and targeted notifications...." Peer review by Shelong Y, Growth Manager