Leanplum Overview

Leanplum, a CleverTap company, maximizes customer engagement through optimized multi-channel messaging. Lasting and valuable relationships are built using campaign orchestration.

Use Cases

Customers recommend Engagement Management, Communication Management, Onboarding, as the business use cases that they have been most satisfied with while using Leanplum.

Other use cases:

  • Social Media Analytics
  • Segmentation And Targeting
  • Loyalty Management
  • Campaign Management
  • Lead Engagement
  • Channel Marketing
  • Helpdesk Management
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Business Priorities

Enhance Customer Relationships and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Leanplum.

Other priorities:

  • Acquire Customers
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Improve ROI
  • Increase Customer Life Time Value
  • Improve Internal Communications
  • Launch New Products
  • Build Brand Awareness
  • Scale Best Practices
  • Establish Thought Leadership
  • Improve Digital And Social Presence
See all business priorities See less business priorities

Leanplum Use-Cases and Business Priorities: Customer Satisfaction Data

Leanplum works with different mediums / channels such as Mobile. Phone Calls. Offline etc.

Leanplum's features include Personalization, Alerts: Popups & Notifications, Dashboard, etc. and Leanplum support capabilities include Email Support, 24/7 Support, AI Powered, etc. also Leanplum analytics capabilities include Analytics, and Custom Reports.

Reviews

"With Leanplum, we were able to engage tens of thousands more users inside our core app experience. We created lifecycle campaigns that pushed users to interact with our messaging and calling features soon after registration, leading to a five percen...t lift in retention. Leanplum has given us the tools to better understand and message our user base, and ultimately help us turn installs into DAU." - Mark Braatz

Leanplum, Attentive, Alpha Anywhere, Onesignal, Casecamp, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Leanplum

Top Industries

  • Information Technology and Services
  • Computer Software
  • Financial Services

Popular in

  • Mid Market
  • Small Business
  • Large Enterprise

Leanplum is popular in Information Technology And Services, Computer Software, and Financial Services and is widely used by Mid Market, Small Business, and Large Enterprise.

Comprehensive Insights on Leanplum Use Cases

How can Leanplum optimize your Engagement Management Workflow?

How does Leanplum address your Communication Management Challenges?

How can Leanplum optimize your Onboarding Workflow?

How efficiently Does Leanplum manage your Social Media Analytics?

How does Leanplum address your Segmentation And Targeting Challenges?

11 buyers and buying teams have used Cuspera to assess how well Leanplum solved their Mobile Marketing needs. Cuspera uses 1233 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Leanplum testimonial

Mark Braatz

GM & VP of Growth

TextNow

With Leanplum, we were able to engage tens of thousands more users inside our core app experience. We created lifecycle campaigns that pushed users to interact with our messaging and calling features soon after registration, leading to a five percent lift in retention. Leanplum has given us the too...ls to better understand and message our user base, and ultimately help us turn installs into DAU.

Testimonial By Mark Braatz
Leanplum testimonial

Adam Biehler

Head of Partnerships

mParticle

A connected marketing stack is core to delivering personalized experiences and meeting the expectations of today’s consumer. Our integration with Leanplum enables businesses to break down silo’s and increase personalization and relevancy throughout the entire customer lifecycle. Testimonial By Adam Biehler
Leanplum testimonial

Josh Lu

Senior Director of Growth

Zynga

You guys have a team of people who are genuinely passionate about mobile channels. Testimonial By Josh Lu
CUSTOMERS TESTIMONIALS
Leanplum testimonial

Mark Braatz

GM & VP of Growth

TextNow

With Leanplum, we were able to engage tens of thousands more users inside our core app experience. We created lifecycle campaigns that pushed users to interact with our messaging and calling features soon after registration, leading to a five percent lift in retention. Leanplum has given us the too...ls to better understand and message our user base, and ultimately help us turn installs into DAU.

Testimonial By Mark Braatz
Leanplum testimonial

Adam Biehler

Head of Partnerships

mParticle

A connected marketing stack is core to delivering personalized experiences and meeting the expectations of today’s consumer. Our integration with Leanplum enables businesses to break down silo’s and increase personalization and relevancy throughout the entire customer lifecycle. Testimonial By Adam Biehler
Leanplum testimonial

Josh Lu

Senior Director of Growth

Zynga

You guys have a team of people who are genuinely passionate about mobile channels. Testimonial By Josh Lu

Case Studies

Computer Software

CASE STUDY myBillbook

CleverTap helped myBillbook boost user engagement and sales. myBillbook used CleverTap to target high-value 'hand-raiser' users and send personalized messages at key moments. The team replaced old dr...ip campaigns with micro moments to identify and engage users more effectively. This led to a 3X increase in high-value users, a 35% rise in revenue from inside sales, and a 15% reply rate on WhatsApp. myBillbook improved customer journeys and drove growth using CleverTap's all-in-one engagement platform.

Financial Services

CASE STUDY Niyo

CleverTap helped Niyo, a fintech company, improve customer experience for international travelers. Niyo used CleverTap to launch international cards with zero forex markup and added travel services i...n their app. CleverTap enabled personalized engagement, advanced automation, and strong security. Niyo saw a 2x boost in click-through rates and a 40% increase in conversion rates. The solution helped Niyo streamline onboarding and adapt to complex financial regulations.

Internet

CASE STUDY KashKick

CleverTap helped KashKick boost user acquisition and retention with real-time personalization. KashKick used CleverTap’s AI-powered tools and Intellinode feature to create tailored user journeys. Onb...oarding engagement increased by 2.5x. Engaged sessions rose by 36% in one month. Newsletter performance surged by 44%. KashKick saw a 3.7x increase in returning users, 2.3x total user growth, and 4x growth in monthly engagement.

CASE STUDY Eatigo

Clever.AI helped Eatigo boost restaurant reservations. Eatigo used CleverTap’s AI-powered recommendation engine to increase conversion rates. The engine suggested restaurants to users who canceled or... abandoned reservations. It also re-engaged users who had not booked in 30 days with personalized offers. Eatigo saw a 2x conversion rate and a 100% increase in gross transactions.

Internet

CASE STUDY baz

CleverTap helped baz, a leading super app in Mexico, engage users and reduce churn. baz used CleverTap's all-in-one user engagement platform to unify data and automate campaigns. Personalized push no...tifications doubled new user activation. Churn rate dropped by 28%. Conversion rate increased by 60%, boosting transaction growth. baz improved user experience and scaled engagement with CleverTap.

Food & Beverages

CASE STUDY Shawarmer

CleverTap helped Shawarmer use RFM-based automated segmentation to improve customer engagement. Shawarmer identified key meal occasions and targeted customers with personalized messages using CleverT...ap’s platform. The team focused on retention by using owned channels like push notifications, app pop-ups, email, and WhatsApp. As a result, Shawarmer saw a 9% increase in overall sales and retained 36% of at-risk customers. The solution helped Shawarmer stand out in a crowded food market in Saudi Arabia.

Frequently Asked Questions(FAQ)

for Leanplum

What is Leanplum?

Leanplum is a mobile marketing platform that delivers meaningful engagement across messaging and enhances the in-app experience. The mobile engagement platform helps to build lasting customer relaltionships from download to loyalty. Leanplum makes it easy to create cross- channel campaigns that unify messages and the in app experience.

By transforming data into an understanding of users' needs and wants, platform delivers unified experiences that are timely, tested, and relevant, building the customer loyalty that fuels business growth. Brands rely on Leanplum to help them orchestrate multi-channel campaigns, from messaging to the in-app experience all from a single, integrated platform. The platform includes features like Campaign Composer, web push notifications, email marketing, in-app messaging, mobile analytics and mobile A/B testing.

What is Leanplum used for?

Leanplum is a Mobile Marketing Software mainly used by its customers to Enhance Customer Relationships and Increase Sales & Revenue by Engagement Management, Communication Management and Onboarding .

What are the top features of Leanplum?

Personalization, Alerts: popups & Notifications and Dashboard are some of the top features of Leanplum.

Who uses Leanplum?

Leanplum is used by Information Technology And Services, Computer Software and Financial Services among other industries.

What are Leanplum alternatives?

Attentive, Alpha Anywhere, Onesignal and Casecamp are popular alternatives for Leanplum.

Where is Leanplum located?

Leanplum is headquartered at 440 N Wolfe Rd, Sunnyvale, CA 94085, US.
lightning

Peers used Leanplum for engagement management and communication management

Leanplum Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.68/5 ★

Read Reviews (1)
Analytics

4.38/5 ★

Read Reviews (101)
Custom Reports

3.65/5 ★

Read Reviews (127)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.68/5 ★

Read Reviews (1)
Analytics

4.38/5 ★

Read Reviews (101)
Custom Reports

3.65/5 ★

Read Reviews (127)

Software Failure Risk Guidance

?

for Leanplum

Overall Risk Meter

Low Medium High

Top Failure Risks for Leanplum

CleverTap Private Limited News

Customer

Product Madness: Personalizing Player Experience

Product Madness uses CleverTap to enhance player retention by personalizing experiences through configurable and testable events. Chris Mears, Technical Product Manager at Product Madness, highlights the benefits of using CleverTap for LiveOps.

Customer

Niyo Elevates Customer Experience Through Personalized and Intelligent Engagement Powered by Clever.AI

Niyo, a fintech company, enhances customer engagement using CleverTap's platform, achieving a 40% conversion rate and 2% CTR for SMS campaigns. CleverTap's automation and personalization capabilities streamline onboarding and crisis management, improving customer experiences and retention. The collaboration highlights CleverTap's role in Niyo's customer-centric strategy, emphasizing real-time engagement and data-driven insights.

Awards

Consistency You Can Count On: CleverTap Named a G2 Leader Again in 10 Categories

CleverTap has been named a G2 Leader in all 10 categories it entered for the G2 Summer 2025 Reports, including mobile marketing, personalization engines, and marketing analytics. The platform earned over 150 badges, such as Momentum Leader and Best Support, and maintains a 4.6/5 average rating, highlighting sustained customer satisfaction and product excellence in customer engagement solutions.

Product

CleverTap Unveils Promos: API-First End-to-End Loyalty & Rewards Platform

CleverTap launched Promos, an API-first loyalty and rewards platform designed for brands to create, manage, and optimize end-to-end customer loyalty programs. Promos integrates seamlessly with existing systems, supports real-time personalization, and enables brands to deliver targeted offers and rewards across digital channels. This launch strengthens CleverTaps position in customer engagement and retention technology.

CleverTap Private Limited Profile

Company Name

CleverTap Private Limited

Company Website

//clevertap.com

HQ Location

440 N Wolfe Rd, Sunnyvale, CA 94085, US

Employees

501-1000

Social

Financials

SERIES D