Comparison Summary
This comparison report of Ontraport Marketing Automation vs. iContact is based on a specific set of business needs and context. The comparison uses 11144 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Ontraport Marketing Automation and iContact
Ontraport Marketing Automation, ActiveCampaign, GetResponse, etc., belong to a category of solutions that help Marketing Automation, whereas iContact, Robly, MailerLite, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Ontraport Marketing Automation covers Engagement Management with E-Mail, Campaign Management with E-Mail, Communication Management with E-Mail, Contact List Management with E-Mail, etc.
iContact focuses on Communication Management with E-Mail, Contact List Management with E-Mail, Engagement Management with E-Mail, Campaign Management with E-Mail, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Ontraport Marketing Automation
Focus area
Ontraport Marketing Automation is better than iContact for
Software Failure Risk
iContact
Focus area
iContact is better than Ontraport Marketing Automation for
Software Failure Risk
About
Ontraport | Marketing Automation Platform to create campaigns for any aspect of customer lifecycle
iContact | Affordable Email Marketing Solution
Age
2006
2003
Financials
PRIVATE
SERIES B
Business Need
Total Processes
(we found evidences for)
99
88
Total Goals
(we found evidences for)
14
16
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Increase sales & revenue
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Acquire customers
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Scale best practices
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Establish thought leadership
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Improve ROI
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Increase customer life time value
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Enter new markets internationally or locally
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Grow market share
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Launch new products
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Improve digital and social presence
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Improve brand engagement
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Improve internal communications
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Build brand awareness
- See 11 more
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Acquire customers
-
Increase sales & revenue
-
Improve ROI
-
Enhance customer relationships
-
Scale best practices
-
Improve digital and social presence
-
Build brand awareness
-
Enter new markets internationally or locally
-
Grow market share
-
Improve internal communications
-
Improve brand engagement
-
Launch new products
-
Improve efficiency
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Improve consistency
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Improve navigation
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Increase customer life time value
- See 13 more
Top Channels
Channels Used
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e-mail
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social media
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website
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newsletter
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phone calls
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offline
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promotions
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Facebook
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point of sale
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mobile
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on premises
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user generated content
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blogs
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video
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print media
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Twitter
-
magazine
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causes and charity
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LinkedIn
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mobile app
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coupons
-
movies
-
newspaper
-
Facebook page
-
trade shows
-
chat
- See 23 more
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e-mail
-
social media
-
website
-
newsletter
-
phone calls
-
offline
-
promotions
-
Facebook
-
point of sale
-
mobile
-
on premises
-
user generated content
-
blogs
-
video
-
print media
-
Twitter
-
magazine
-
causes and charity
-
LinkedIn
-
mobile app
-
coupons
-
movies
-
newspaper
-
Facebook page
-
trade shows
-
chat
- See 23 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
