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Ontraport Marketing Automation vs omnisend: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Ontraport Marketing Automation vs. omnisend is based on a specific set of business needs and context. The comparison uses 8240 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Ontraport Marketing Automation and omnisend

Ontraport Marketing Automation, omnisend, ActiveCampaign, GetResponse, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Ontraport Marketing Automation covers Engagement Management with E-Mail, Campaign Management with E-Mail, Communication Management with E-Mail, Contact List Management with E-Mail, etc.

omnisend focuses on Workflow Management with E-Mail, Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Ontraport Marketing Automation

Focus area

Ontraport Marketing Automation is better than omnisend for

Software Failure Risk

  • medium

logo omnisend

Focus area

omnisend is better than Ontraport Marketing Automation for

Software Failure Risk

  • low

About

Ontraport | Marketing Automation Platform to create campaigns for any aspect of customer lifecycle

Omnisend: Ecommerce Marketing Automation for Smart Marketers

Age

2006

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

99

91

Total Goals
(we found evidences for)

14

18

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence


communication management

sending & publishing communications

tracking & monitoring communications


campaign management

campaign monitoring

campaign analytics


contact list management

creating contact list


referral management


helpdesk management


generation of new leads



training & onboarding








relationship management


membership management



knowledge management


products & pricelist management






payment management


conversion management




sales document management

contract management



social media management

social media analytics

engaging on social media


lead qualification

lead qualification: behavioural


conference call management


pipeline management


lifetime value management






competitive intelligence


account management


customer feedback management


personalized marketing


sales call management

meeting management






rating and review management


billing and invoice management


discount management


loyalty management

customise loyalty program

identify target customers


social media marketing


promotion management



segmentation and targeting


performance management


calendar management



business development


track learning progress


courses & assessment

track learning progress





sales incentive management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Scale best practices

  • Establish thought leadership

  • Improve ROI

  • Increase customer life time value

  • Enter new markets internationally or locally

  • Grow market share

  • Launch new products

  • Improve digital and social presence

  • Improve brand engagement

  • Improve internal communications

  • Build brand awareness

  • See 11 more
  • Increase sales & revenue

  • Enhance customer relationships

  • Acquire customers

  • Scale best practices

  • Improve ROI

  • Enter new markets internationally or locally

  • Grow market share

  • Improve brand engagement

  • Improve digital and social presence

  • Build brand awareness

  • Launch new products

  • Reduce bounce

  • Improve efficiency

  • Manage risk

  • Improve internal communications

  • Improve visibility

  • Establish thought leadership

  • Increase customer life time value

  • See 15 more

Top Channels

Channels Used

  • e-mail

  • social media

  • text SMS

  • promotions

  • website

  • Facebook

  • newsletter

  • omnichannel

  • offline

  • point of sale

  • coupons

  • user generated content

  • blogs

  • phone calls

  • chat

  • Whatsapp

  • games

  • Instagram

  • video

  • review sites

  • trade shows

  • Amazon

  • Facebook page

  • mobile

  • mobile app

  • on premises

  • G2crowd

  • See 24 more
  • e-mail

  • social media

  • text SMS

  • promotions

  • website

  • Facebook

  • newsletter

  • omnichannel

  • offline

  • point of sale

  • coupons

  • user generated content

  • blogs

  • phone calls

  • chat

  • Whatsapp

  • games

  • Instagram

  • video

  • review sites

  • trade shows

  • Amazon

  • Facebook page

  • mobile

  • mobile app

  • on premises

  • G2crowd

  • See 24 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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low

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Business Setting