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OptifiNow vs C2CRM: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of OptifiNow vs. C2CRM is based on a specific set of business needs and context. The comparison uses 1171 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing OptifiNow and C2CRM

OptifiNow, C2CRM, Soffront, Thryv, etc., belong to a category of solutions that help CRM. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

OptifiNow covers Communication Management with Social Media, Social Media Management with Social Media, Engagement Management, Competitive Intelligence, etc.

C2CRM focuses on Drip Marketing with Newsletter, Social Media Management with Mobile, Relationship Management, Sales Document Management with E-Mail, etc.

"As a CMO I have reviewed many different systems that pertain to CRM or sales management. Optifinow is by far the most flexible and the most efficient system I have seen. They are able to provide a fully customized platform for sales organizations in... about 30 days. This is unheard of for an enterprise solution. Speak with John McGee about your needs. Make sure that if you are reviewing Sales Force CRM that you give Optifinow a good look - because not only is it more efficient to use - it generates the right tools to help you and your sales teams thrive! Their technical support is spot on as well. No downtime and very dedicated to getting their clients answers and most of all solutions to their problems. " - Hema Dey

"Many of these internal processes now are totally paperless due to C2. Therefore, we are saving time and money by working smarter, not harder. For example, because the sales team and the support team have access to the same data, our IS department sp...ends less time generating custom reports by request. " - Doug

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo OptifiNow

Focus area

Software Failure Risk

  • low

logo C2CRM

Focus area

Software Failure Risk

  • medium

About

Marketing Automation, Lead Management

Flexible CRM that manages client relationships throughout the sales cycle.

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

56

43

Total Goals
(we found evidences for)

10

9

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


social media management

social media analytics

engaging on social media

scheduling post to social media


engagement management

engaging and following up


competitive intelligence



campaign management

campaign monitoring


segmentation and targeting



social media marketing


contact list management


content management



workflow management



opportunity management



account management



personalized marketing



sales call management



helpdesk management


sales document management

contract management


relationship management


generation of new leads


knowledge management


training & onboarding



products & pricelist management


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Acquire customers

  • Improve ROI

  • Scale best practices

  • Enhance customer relationships

  • Improve brand engagement

  • Improve stakeholder relations

  • Enter new markets internationally or locally

  • Improve digital and social presence

  • Improve internal communications

  • See 7 more
  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Enter new markets internationally or locally

  • Launch new products

  • Scale best practices

  • Improve stakeholder relations

  • Grow market share

  • Improve internal communications

  • See 6 more

Top Channels

Channels Used

  • mobile

  • e-mail

  • mobile app

  • newsletter

  • offline

  • on premises

  • phone calls

  • user generated content

  • blogs

  • website

  • See 7 more
  • mobile

  • e-mail

  • mobile app

  • newsletter

  • offline

  • on premises

  • phone calls

  • user generated content

  • blogs

  • website

  • See 7 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting