Optimizely Data Platform and Treasure Data, An In-Depth Comparison 2024

"...We ended up saving money and getting an upgrade from our old provider, and we also got a great vendor partner who is really engaged and has added value to our business...." Peer review by Collin H, Account Manager, Marketing and Advertising

"...We use Treasure data to collect and store information from all departments within the business, including web analytics, marketing spend, email activity, and customer engagement...." Peer review by Sean Thompson, Head of Marketing and Data, Snaptrip.com

"...From solutions to grow our email lists, to segmentation and personalize emails to our customers...." Peer review by Alex F, VP Brand Marketing

"...From data collection, pipeline management and profile unification to segmentation, predictive analytics, and multi-channel activation, Treasure Data helps marketing teams identify, engage and acquire customers efficiently...." Peer review

"...We used it for our customer loyalty program...." Peer review by Derek W., Professional Training & Coaching

"...PARCO uses Treasure Data omnichannel retail personalization with geosensors, IoT, mobile apps and loyalty programs to boost sales, customer experience & CLV...." Case study Parco

"...This customer profile shows contact info, purchases, browsing behavior, demographic data, locations, lifetime value, average order value, and more in one page...." Peer review from Featured Customers

"...We're able to action off of user behavior in our marketing campaigns much quicker than we were before...." Peer review by User

"...Workflows is a fantastic product that is configurable to bypass the need for specific extraction APIs, but flexible enough to chain together and manage jobs...." Peer review by Manager in Product Management

"...Since Treasure Data also has a connector to Postgres (our transaction DB), Facebook Ads, and Google Ads, data ingestion becomes much easier...." Peer review by Verified User, C-Level Executive in Information Technology, Retail